What documents are needed to open your IP. How to open an LLC: step by step instructions. How to open an LLC on your own. What do you need to open an IP

How to open an IP many people think.

Working for yourself is the dream of every second person who works “for an uncle”.

Fear of the unknown and paperwork makes us abandon our plans.

Although this process is much easier than it seems.

When a future entrepreneur wonders, What do you need to open a sole proprietorship?, this speaks of the absolute seriousness of his intentions.

As a businessman, a person himself determines the work schedule, the level of effort applied, the amount of money invested.

And when registering, he also confirms his special status and obligations at the legislative level.

This is a new, more important step in doing business.

However, an absolute misunderstanding of what and how to do makes some put off the idea of ​​​​opening an IP on the back burner.

Let's walk through the process step by step together to make sure it's not difficult.

Why do they decide to open an IP?

The question, is it worth it to open an individual entrepreneur at all, worries "private traders" now very often.

Not so long ago, the amount of payments for individual entrepreneurship amounted to an impressive amount of 36,000 rubles.

And although this year the mandatory payment was reduced to 24,000, not everyone is ready to give that kind of money easily.

The main argument for every entrepreneur should be fines for not registering.

What is the point of saving on mandatory payments for the decision to open an IP, if you will pay much more for the lack of permission?

Moreover, there are such activities that cannot be started at all without going through documentation.

Another thing is niche testing.

For some time, you can observe the start-up business, draw conclusions about its expediency and profitability.

And if everything goes according to plan - register an IP.

The main thing is not to get carried away and not stretch the testing for a long time.

There is also another important argument for opening an IP - the ability to use payment systems.

In order to make financial transactions with their help it was possible to fully complete, now one cannot do without documentary personification.

It is believed that in the future there will be more ways to regulate tax evasion.

You can summarize with the advice of experienced entrepreneurs: you better think about increasing your profits than about avoiding opening an individual entrepreneur and paying taxes.

Who can open an IP?

What image comes to your mind when you hear this status?

Probably something like a middle-aged man in a suit and a leather purse.

And to find out that your friend, an 18-year-old student, also managed to open an IP - this will be an amazing fact for most.

So let's start with the one who has the full right and opportunity to open an IP:

1. citizens Russian Federation who have already reached the age of majority.
2. The activities of a person who wishes to open an IP should not be limited by a court decision.
3. Foreign citizens who live in the Russian Federation on a permanent or temporary basis.
4. Stateless people who live in the Russian Federation on a permanent or temporary basis.
5. Citizens of the Russian Federation who have not yet reached the age of majority, but meet the following requirements:
   • parents or guardians have given their consent to the fact that a minor citizen is engaged in business;
   • have a marriage certificate;
   • the court ruled that this citizen corresponds to the status of full legal capacity;
   • the guardianship authorities recognized the citizen as having the status of full legal capacity.

As you can see, almost anyone can open an IP if they have a corresponding desire or need.

What documents are needed to open a sole proprietorship?

In fact, none, except for a passport.

In simple terms: take your passport and go ahead - and on the spot they will explain to you what to fill out, where to pay, where to take it.

The general list of documents that are needed to open an IP looks like this:

• an application from a citizen, which is written in a certain form, signed by him and must be certified by a notary after;
• a copy of the citizen's passport;
• a receipt confirming the fact of payment of the established state duty.

Step-by-step instructions: how to open an IP?

Business people value specifics.

If you need less words, more precise instructions, the instructions below are definitely needed.

This is a step-by-step manual: what you need to open an IP:

The first step, of course, is to go to the tax office.

There you will be given the same form that is listed above in the list of required documents.

Select the appropriate OKVED activity code.

There are many of them and it is difficult to understand at first glance.

Therefore, below in this article we will analyze how to choose a code in more detail.

Fill out the issued tax form, while carefully monitoring the accuracy of the data.

By the way, even blots are unacceptable.

So be careful and diligent.

An important but obvious clarification: write only real data.

If you try to hide or embellish something, only you will be worse off.

You must certify the finished application with your signature, and then certify it with a notary.

Without the appropriate seal, documents will not be considered in the tax office.

The next step is to take tax office another form, this time about the transition to the "simplified" form and fill it out.

This must be done within 30 days.

Take and fill out a receipt stating that the standard state duty has been paid (800 rubles).

At the same time, carefully check the specified details.

The final "chord" is to register with the tax office that relates to your place of actual residence.

Moreover, it is not necessary to go there. Documents can be sent by mail.

It remains to visit the inspection for the last time and receive confirmation that you were able to open an IP.

In addition to the real certificate, confirmation of registration will also be sent to you by mail.

1. A lot of entrepreneurs stop there. But it’s worth doing something else after opening an IP: order a print and open a current account.

Accept congratulations! You have become a legal self-employed person.

How to choose an OKVED code to open an individual entrepreneur?

But you are not forced to choose only one.

But you can also fully and equally work on all other codes specified during registration.

Although most often they are chosen, let's say, "in reserve".

So the option "specify but do not use" also has the right to exist.

Perhaps some are not relevant to you now, but will be useful in the future. And if you decide to add them later, you will face the necessary payment of a fee.

However, they should not be thoughtlessly indicated.

Each OKVED code refers to its own taxation system (it can be a general regime, simplified taxation or UTII). Differences may appear even depending on the region of doing business.

If you are deciding how to open an individual entrepreneur in order to legalize freelance activities, do not worry: all types of such work fall under the simplified taxation system.

More precisely, for them, you can select the appropriate codes.

If you seriously set out to open an IP,

You may also find it helpful to watch the following video:

How to open a sole proprietorship for a foreign citizen?

Moreover, the registration procedure will not differ much from the standard one that citizens of the Russian Federation go through.

In order for a foreign citizen to open an IP, you need to have any document that secures your address of residence in the Russian Federation.

This may be a temporary residence permit or a residence permit.

It is with respect to this address that you will be assigned to a specific tax office.

But if you don’t have any documents of this type, you won’t be able to open an IP.

Most likely, after reading the article you have no questions left, What do you need to open a sole proprietorship?.

This process is really very simple and not worth much delay and thought.

Register according to the law - it will be calmer.

And besides, you can proudly and rightfully call yourself an individual entrepreneur.

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The first question that interests all future entrepreneurs is how much it costs to open an IP. In the case of self-registration of an individual entrepreneur, the cost will be equal to the amount of the state duty - 800 rubles. Self-registration of an individual entrepreneur is not difficult and at the same time allows you to save up to 8,000 rubles on paying for lawyers and a notary. depending on the region.

The second question is what documents are required to open an IP. Everything is also extremely simple here, for registering an individual entrepreneur, only a passport and a TIN, if any, are enough. Registration of IP is carried out only at the place of registration of physical. persons (registration in the passport), and an individual entrepreneur can conduct his activities throughout Russia.

The third question is how long it will take to open an IP. The term for registering an individual entrepreneur is established by law and is equal to 3 working days. After receiving the documents evidencing the registration of an individual entrepreneur, you can immediately start working.

The final fourth question is what to do after registering an IP and what taxes the IP pays. The entire procedure for opening an IP on your own for free, as well as the sequence of actions after opening an IP, is presented in our complete step-by-step instructions for opening an IP in 2020.

How to open an IP step by step instructions 2020

Currently, online services for preparing documents for registration of individual entrepreneurs and LLCs are gaining popularity. Their main advantage, in addition to speed and convenience, is the correct filling out of the application for state registration natural person as individual entrepreneur in the form P21001, an error in which may result in a refusal to register an individual entrepreneur. You enter the necessary data directly through the pages of the site and at the output you get documents ready for printing and filing for state registration of individual entrepreneurs.

One of these services is implemented by our partner - Online service for preparing documents for registration of IP in 15 minutes. The service is provided free of charge.

Even if you have not yet decided on opening an individual entrepreneur, you can prepare documents using the service right now, and later submit them for state registration at a convenient time for you.

You can also fill out an application for opening an IP on your own. To do this, you need to download the form P21001 of an application for state registration of an individual as an individual entrepreneur, approved by Order of the Federal Tax Service of Russia dated January 25, 2012 No. ММВ-7-6 / [email protected]

Approach the issue of filling out this application with all responsibility, because the new form P21001 is machine-readable, which means that any deviation from the standard may result in a refusal to register an individual entrepreneur. In case of refusal, you will have to fill out and re-submit the application, as well as re-pay the state duty of 800 rubles.

Attention! When specifying the code of the subject of the Russian Federation 77 (Moscow) or 78 (St. Petersburg), clause 6.4. The city is not full.

The choice of OKVED should be approached carefully, choosing the OKVED code that corresponds specifically to your field of activity, so that in further work there are no questions and claims from regulatory authorities. Preliminarily familiarize yourself with the types of activities prohibited for individual entrepreneurs.

Attention! One code must contain at least 4 digits. Additional codes entered line by line from left to right.

4. On Sheet B of the application, we indicate the procedure for issuing documents and a contact phone number. Fields Full name and the applicant's signature are filled in only by hand in black ink in the presence of a tax inspector when applying for state registration. It is not required to certify your signature with a notary when personally submitting documents for registration of IP.

Attention! We print out the finished application P21001 in one copy. Double-sided printing of the application is prohibited. Completed application sheets do not need to be stapled or stapled.

If you have any difficulties filling out the P21001 application form or you are afraid of making a mistake and being refused, we advise you to use the free online service for preparing documents for registration of an individual entrepreneur provided by our partner.

The best option for beginner entrepreneurs is one of two types of simplified taxation system (STS):

Income (STS 6%)- 6% of the total amount of income is paid, while expenses are not taken into account at all and do not affect the amount of tax.

Income reduced by the amount of expenses (STS 15%)- tax is paid on the difference between income and documented expenses. The rate is 15%, but in the regions of power for different types of activities it can be reduced (the rate should be found in the regional law).

You can read about the patent taxation system (PSN) in the article - IP Patent. There is also a UTII regime (single tax on imputed income), but an application for switching to UTII is submitted only when you actually begin to carry out "imputed" activities. When registering an individual entrepreneur, such an application is not submitted. If you plan to choose UTII or PSN, it is still recommended to apply for the simplified tax system. Read more about the simplified taxation system in the article - All about the simplified tax system.

The state duty for opening an IP is 800 rubles. To generate a receipt for payment of the state duty, use the service of the Federal Tax Service "Payment of state duty". Tax details are entered automatically when forming the state duty in accordance with the address you entered. After generating the receipt, you will only have to print it and pay it at any bank without commission. The service also allows you to make non-cash electronic payments with the help of partner banks of the Federal Tax Service, thus eliminating a trip to the bank.

You must have an application for registration of an individual entrepreneur (one copy), a notification of the transition to the simplified tax system (two copies), the original receipt for payment of the state duty, a passport with a photocopy of it. At the Federal Tax Service Inspectorate, in the presence of a tax inspector, fill out the full name field with a pen with black ink. and put the applicant's signature on Sheet B of application R21001. As a result, the inspector will issue you a receipt of receipt of the documents submitted by the applicant to the registration authority.

You can find out the address, work schedule and telephone numbers of the tax office at the place of your registration using the "" service.

You can track the state of readiness of documents using the service "Information about legal entities and individual entrepreneurs in respect of which documents for state registration are submitted".

After 3 working days, the documents on registration of individual entrepreneurs (subject to the correct execution of the documents submitted for registration) will be ready.

To receive them, you must have a passport and a receipt for receiving documents with you (issued by the inspector of the Federal Tax Service when submitting documents for registration of an individual entrepreneur);

Upon successful registration of IP, you will be issued the following documents:

Certificate of state registration of an individual as an individual entrepreneur with the specified PSRNIP number (the main state registration number of an individual entrepreneur);

Certificate of registration - a document on the assignment of TIN ( an identification number taxpayer). It indicates the IFTS, to which you will need to report, your TIN and the date of registration;

single record sheet state register individual entrepreneurs (USRIP record sheet).

The application of the USN will confirm the second copy of the notification (you submit two copies when registering an IP, one with a tax mark remains with you). If necessary, in addition to the IFTS, you can request an information letter on the application of the simplified tax system. It is sometimes required by counterparties to confirm the application of the simplified taxation system.

After registering an individual entrepreneur, information is automatically transferred to the FIU, where the entrepreneur is also registered. This is necessary to pay fixed contributions IP. You will receive registration documents by mail to your registration address. If within a month there is no response from the fund, you should contact the FIU (in person or by phone). You may need to come to the FIU to obtain documents.

You will need to take with you:

A copy and original of the IP Registration Certificate (the document where the OGRNIP number is indicated);

A copy and original of the USRIP record sheet.

An individual entrepreneur without employees is not registered with the FSS.

A notification (letter) on the assignment of statistics codes is issued by Rosstat. This document is for informational purposes only and is not mandatory. But, in addition to other codes, it indicates an important code - OKPO, which is needed when compiling reports. In addition, some banks still require notification of codes when opening a checking account. Therefore, it is better to have this document on hand. You can receive and print a notification with statistics codes on your own on the website or by contacting your branch of Rosstat.

The use of seals is being phased out and sole proprietors are not required to have one. However, in some cases, a seal is still required (for example, when issuing a power of attorney to the court). In addition, the customs of business turnover still keep the memory of seals. Counterparties will trust and trust your documents more if they are imprinted. Therefore, we recommend making an IP seal. There are no requirements for the print, usually stamp manufacturers have ready-made forms and print samples. In the future, you can apply your print as needed.

If an individual entrepreneur will hire employees (under an employment or civil law contract), then it is necessary to additionally register separately as an employer with the Pension Fund and the Social Insurance Fund. It is not necessary to do this directly when registering an IP. When there is a need for workers, then before concluding the first contract with the physical. an individual entrepreneur should go through the procedure of registration as an employer in the FIU and the FSS. Registration as an employer and the presence of employees will require you to submit additional reports to the FIU and the FSS.

The commencement of some activities must be reported. The notification is submitted not upon the fact that the OKVED code is indicated in the application for registration of an individual entrepreneur, but when you actually begin to carry out the corresponding type of activity.

The notification is submitted by individual entrepreneurs working in the field retail, provision of transport services and services to the population ( individuals). A complete list of specific types of activities that need to be notified is contained in Appendix No. 1 to the Rules approved by Decree of the Government of the Russian Federation of July 16, 2009 No. 584.

Keep records of your activities from the first day. The book of accounting for income and expenses is maintained according to established rules, transactions, income and expenses should be recorded from the very beginning. And the first payment to the budget (for optimal taxation) is to be made at the end of the current quarter.

Options may be as follows:

Hire an accountant;

Understand everything on your own, keep accounts in Excel, and submit reports personally to the Federal Tax Service or send them by mail;

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If you decide to embark on the path of opening an item Catering, most likely, you have a lot of questions, including how to open a cafe, and what is needed for this. First of all, you should structure the fundamental points, which will help to get a complete picture of the actions.

Many people dream of a thriving restaurant or a comfortable and warm cafe. Becoming a good restaurateur is not easy, but real. In the article, I will offer information that will help you open a cafe and make your business prosperous.

Executives, managers, and even students prefer to eat daily at cafes rather than carrying bags of sandwiches with them.

To open an institution from scratch, you will need capital, premises and a package of documents.

1. Select a market segment, analyze the market and draw up a business plan.
2. Think over the concept of the institution. For example, it can be arranged in the form of a gallery or on wheels.
3. Choose the organizational and legal form of the enterprise and the taxation system.
4. Choose a location. If a youth institution opens, great places are in the university area. A family cafe is opened in residential areas, and a themed one is in the city center.
5. Based on the estimated number of customers, a menu is compiled. An excellent set - five hot dishes, twice as many salads and snacks, a dozen and a half drinks.
6. The list of the main components that leave an impression about the institution is presented: staff, cozy atmosphere and a certain feature.
7. It is better to entrust the selection of personnel to a competent recruiting agency.
8. Before starting repairs, obtain permission to place the establishment. This document is an official consent to the opening of a cafe in a certain room. You can get it from Rospotrebnadzor.

Permission to open will be issued by the head physician of the sanitary and epidemiological station ten days in advance. You will need the following package of documents:

1. IP registration certificate
2. Premises lease agreement
3. The results of the medical examination of employees
4. Product Conclusion.

You will also need to have such permits:

1. Trade License
2. License to sell cigarettes and alcoholic beverages
3. A patent for conducting commercial activities.

Many people make mistakes in the preparation of these documents. A professional lawyer will help to avoid such a fate.

Detailed video instruction

Now let's talk about the cost of opening. It's hard to say how much money you'll need if you don't have a business plan handy. It all depends on the location, city, equipment, menu, etc.

You will have to spend a lot on:

1. room
2. Equipment
3. salary
4. Advertising.

Do not rush and think carefully about all the steps, because the future of the institution and profit depend on it. It only remains for me to wish you good luck in creating a business.

Where to start - action plan

I will try to help you understand the peculiarities of the restaurant business by offering a detailed step by step plan cafe openings and some important tips.

Institution format

You need to decide on the format of the institution. For example: dining room, restaurant, coffee shop, bar or cafe. Beginners are advised to start by opening a regular cafe with minimal capital investment.

1. Bar. Represents the establishment that has a counter with alcoholic drinks and a hall designed for an average of 30 visitors. You can't order a hot meal at the bar. It offers a fine selection of spirits, snacks and various salads.
2. coffee house. People come here to sit in a cozy atmosphere, have a cup of tea or coffee and a little snack. The coffee house is perfect for small companies who want to relax a little and forget about the fuss for a moment.
3. Cafe. Universal facility. Here you can drink, eat, dance, chat or celebrate a holiday. The menu includes hot dishes, salads, cold appetizers, desserts and drinks.

Location and design

Choice of location. The establishment must be located in a passable and crowded place. Choose a design that is comfortable, interesting and original. The interior of the premises must correspond to the concept and name of the institution. Waiters must wear stylish cafe uniforms.

Staff

1. Waiters are required to look beautiful and be quick-witted. Unforeseen situations often arise, and the waiter must be able to calmly and quickly solve them. They must know the names of dishes, composition and cost.
2. The bartender must know the names of the drinks that are available, their cost, and be well versed in the varieties of beer and wine.
3. The chef is the invisible flagship of the establishment. Whether the client will return to the cafe depends on his skill. The most important role is played by the quality of food.

Purchasing Products

A very important process in which the leader must also participate. Chefs try to take food in reserve. Undoubtedly, this approach is correct, but in an institution that is just opening, no one knows what kind of dishes customers will order. At first, you need to buy a little of everything.

I will give a few words to the atmosphere of the institution. It is necessary to try to create a cozy, warm and benevolent atmosphere so that the visitor has a feeling of care and love.

What to do if there is no money?

Many aspiring entrepreneurs are interested in how to open a business without investment. I will give a brief instruction that will help you understand how to open a cafe without money.

1. You need to draw up a business plan. In the document, lay down the amount required at the initial stage and make an estimate, which includes the payment of personnel, utilities, advertising, the cost of products and the rental of premises. Be sure to include planned income
2. Go with a business plan to the bank for a loan. Provide information correctly and truthfully.
3. Discuss opening a cafe with relatives and old friends. Perhaps they will lend the necessary amount. It is better to pay interest to a loved one than to a banking organization.
4. If you have a wealthy friend, offer him a partnership.
5. If you managed to get funds, immediately start thinking how to make money and become a millionaire. Initially, this is problematic, since the cafe will be little visited. Advertising or a promoted network portal will come to the rescue.
6. You can start a page on the Internet about a cafe, launch advertising campaign on third party portals. Use social media actively for promotional purposes.

Be persistent and confidently go to achieve your goal.

12 steps to open a fast food cafe

The concept of "fast food" appeared recently, but fast food establishments instantly gained popularity. This market segment is attractive to start-up entrepreneurs. It does not require large expenses to open such an institution.

A fast food cafe is a place where you can have a quick and inexpensive meal. The service time does not exceed 5 minutes, and the duration of the client's stay is on average 30 minutes. Success directly depends on the high turnover of seats.

1. Choose a place. It should be distinguished by high traffic, meet the requirements of the fire inspection and SES.
2. Decide on the type of establishment. Often, fast food cafes use ready-made semi-finished products that are reheated or finished after the visitor's order. Suppliers prepare semi-finished products.
3. If you want to make semi-finished products yourself, for example, tacos, you will need to equip an additional room for processing vegetables, cutting fish and meat.
4. There are several types of fast food. It is necessary to determine the variety. This depends on the technology. Places like McDonald's. Cafe of a certain national cuisine. Establishments that put the product concept at the forefront - dumplings, pizzerias or pancakes.
5. Having solved the issue of renting a room, equip the interior. Most often, fast food cafes cannot boast of exquisite design and artsy atmosphere. Not surprising, because they are not focused on a long pastime.
6. The main feature of "fast food" is the strictest standardization. It is exposed to utensils, equipment, assortment and even the interior. This is due to the wide development of networks of such establishments. If you decide to open a fast food cafe, be sure to find out if it is more profitable to organize a franchise business.
7. Such establishments provide self-service, waiters are not required. However, you can't do without a cleaning lady, dishwashers, assistants and cooks.
8. Hire only sociable, agile and stress-resistant workers. They should know regulations in trade and catering.

How to open a cafe on the highway

I often have to drive a car for long distances. After sitting behind the wheel for several hours in a row, there is a desire to make a stop, look into a cozy cafe and relax a bit.

At the same time, many people are not satisfied with the salary level, and they begin to think about opening their own business - a cafe on the highway. This type of restaurant business deserves special attention.

1. Get a place for a fast food outlet. Visit the road construction department, where you can find out which area the land belongs to.
2. After that, go to the district administration and write an application for the provision of a plot for rent or property.
3. Be sure to register an individual entrepreneur or legal entity. For a small cafe, IP is enough. If the plans include opening a network of fast food outlets, registration of a legal entity is indispensable.
4. Make a project and business plan. With these documents, go to the administration for approval. After that, you will receive permission to open a cafe.
5. Once you have received the land, contact a licensed architect. Draw up a sketch and project of the building, resolve issues related to communications.
6. Take the project and sketch of the cafe to the urban planning department. Here you will receive an agreement. Together with him go to the SES, fire protection, administration.
7. Having completed the construction of the building, invite a special commission that will carefully examine the structure and make a final verdict.
8. Before opening, invite SES employees. They will inspect the cafe and issue a conclusion. The building must have sewerage, water supply and a bathroom.
9. The last point will be put by experts of fire protection.

get busy restaurant business you can only after obtaining all the necessary permits. Then it remains to hire qualified personnel and get to work.

Finally, I will add, if you intend to open such an institution, do not rush to show off among friends. It is better to let them know after the doors of the cafe open to visitors. There are envious people who seek to destroy the enthusiasm of a person who decides to open a business. They say that nothing will work, there is a crisis in the country, all the money will be spent in vain.

How to start your business from scratch if you have no money and experience? Where can I find a working business idea to start a project? What kind of business to start in order to get the first profit tomorrow?

Hello dear friends! In touch Alexander Berezhnov, entrepreneur and one of the founders of the HiterBober.ru business magazine.

Today we will talk about how to start your own business from scratch. Is it really possible to do it at all? I answer unequivocally - YES!

Here I will describe step by step technology on starting a business, and I will give examples from my own business practice, as well as tell about the experience of my entrepreneur friends who started their business without money and other material assets in the form of premises, equipment or goods.

You just have to study this material and apply the knowledge gained in life!

Ready? Then let's go!

1. Why is it better for beginners to open a business from scratch?

Dear readers, this section of the article is very important! I sincerely advise you to study it carefully. I guarantee you won't regret it.

Here, the key points for starting a business for beginners will be explained in terms of entrepreneurial psychology.

Before you start a new project, be sure to think about what your desire is due to.

Understand yourself and your motivation to open a business, and my little test, compiled in the form of two blocks of different beliefs, will help you with this.

For example, a great way for a beginner to start a business would be to sell popular, in-demand products from China.

Belief Block #1.

With what thoughts you SHOULD NOT start your own business:

• How to quickly earn a lot to pay off debts?
• The idea that I have in my head will definitely work, but I need money to implement it;
• Am I worse than others? Here my neighbor is engaged in business and everything will also work out for me;
• Tired of these fool bosses, tomorrow I quit and open my own business!

Yes, friends, business is more psychology than technology. I'll explain why a little later.

Belief Block #2.

Conversely, you are READY to start a business if you think like this:

• I am very good at doing a business demanded by the "market" and on its basis I want to open my own business;
• I am aware that in the beginning large investments in a business are very risky, and only free money I can invest in a business, but I will not borrow it, since the risk of losing money without business experience is very high;
• My business requires a lot of time, and in order to develop it, I must have a cash reserve or source of income until my project brings tangible income;
• Having started my business, I will no longer have bosses and controllers who guided me in my work, and I need to become enough right now. organized person to act independently and achieve success in entrepreneurship.

If you are dominated by beliefs from block number 1, do not rush to get into a fight. After all, most likely, such judgments indicate the emotionality of your decisions and underestimation of the risks that arise when starting your own business.

The beliefs that prevail in your head from block number 2 indicate that you are fully aware of what a business is and are going to take a responsible approach to its start and further development.

I already wrote above that business is basically psychology and only then - technology.

It is time to explain why this is so.

The thing is that our internal "cockroaches" and delusions prevent us from starting our project.

Here are just a few of the myths that hold back successful projects:

1. Without money and connections, a business cannot be opened;
2. Taxes will eat up all the profits;
3. Bandits will take my business;
4. I don't have a commercial streak.

Surely you are familiar with all these fears of beginners. In fact, if you overcome them, or rather, just score and do not think about all this nonsense, then your chances of success will increase MULTIPLE!

You can prepare documents for registering an LLC and an individual entrepreneur for free through the online service. At the exit, you will receive forms filled out without errors, which you will need to print and submit to tax authority. So already at the first stage you save your money and time, insure yourself against the refusal of the Federal Tax Service, without delving into the complex language of the legislation.

2. How to start your business so as not to burn out - 10 iron rules!

Then I bought 2 terminals for receiving payments. You probably yourself have used the services of such terminals more than once when paying mobile phone. But this business cannot be called open from scratch, since at that time (2006) I invested about 250,000 rubles in it.

So friends, maybe you know how successful examples business projects, and examples where entrepreneurs with their "brainchild" failed.

By the way, basically everyone hears stories of great successes, but it’s not customary and even ashamed to talk about failures.

Like, here I am a fool, a loser, went bankrupt, lost money, got into debt. So what's now? And now there is nothing left to do, it remains to live on and step by step to get out of this situation.

So that you don’t end up in the place of this poor fellow, here are the simplest rules that will help you start a business with minimal risks and a greater chance of success.

How to start your business from scratch and not go broke - 10 iron rules:

1. Never take loans to start a business if you have no experience;
2. Before opening a business, take off your “rose-colored glasses” and ask yourself the question: “What will I lose if I fail” ?;
3. Be prepared for different scenarios, consider both an optimistic scenario and a pessimistic one;
4. In no case do not open a business with money intended for other strategic goals in your life (education of children, payments on loans, treatment, etc.);
5. Carefully study the market and your capabilities, that is, the resources you have to start your own business;
6. Do not get involved with obscure or "super profitable" projects that require serious investments;
7. If possible, talk to experienced entrepreneurs who are successful in business and take note of their advice;
8. Start a business in a field you know;
9. Plan the upcoming actions in writing and clearly articulate each stage that you have to go through to achieve the goal;
10. Be optimistic and do not stop at the first difficulties!

3. How to start your own business from scratch - 7 easy steps using the example of a fictional aspiring entrepreneur Vasya Pupkin

For clarity, I propose to go through all 7 steps of the technology for organizing your business using the example of a fictitious entrepreneur, let his name be Vasily.

This is the hero of our story, who decided to open a business from scratch.

Step 1. Determine your value

Look, friends, I think you will agree that a business can be called an exchange of money for some value that you can give to your customers, that is, to solve their problem for money.

Let's say you're good at driving a car, or good at making beautiful designs on a computer, or perhaps you have a talent for making DIY crafts - in all these cases, you have value that people are willing to pay for.

Let's get straight to the point and do a practical exercise that will help you start your business from scratch:

Exercise:

Grab a piece of paper and a pen, then write down a list of 10 things you feel you're better at.

Once this list is complete, consider what things you are good at that you really enjoy doing. Maybe you are currently doing this as a hobby.

The fact is that a person cannot do what he does not like for a long time, and business is a big creative process that requires you to be versatile, willpower and dedication.

For example, as a result of this exercise, you came to the conclusion that you like to teach something, explain, communicate with people and work with information, and most importantly, that you are good at it.

Then, by combining your abilities, you can become a private tutor, consultant or succeed in the network marketing industry.

This is a general principle.

So, Vasya lived...

Vasily decided to open a business, and responsibly approached this task.

Vasya made a list of his favorite activities and compared it with what he does best.

Based on the results of the exercise, our hero decided that he would be engaged in computer design, since he has been working for the company DesignStroyProject LLC in the city of Chelyabinsk for several years, which develops interior design and then finishes the room according to a 3D project.

Vasily appreciated his strength and decided that he would become a private interior designer, he already had a number of completed projects, positive customer reviews and an impressive portfolio.

Vasya loved his work and sometimes even took it home, as there were a lot of orders from the company.

Even then, our hero realized that, in fact, he was engaged in entrepreneurial activity, only the company buys his services at a low price, and customers pay the company much more for design development.

Here Vasily realized that if he could find clients on his own, then he would not have to go to the office at all, and his initial investment in the business would be minimal. After all, his design skills themselves are, in fact, a business.

And so the idea came to our newfound entrepreneur to start a business.

While working in the company, Vasya even received a small percentage of completed projects, which means he could influence his income level.

Fortunately, he lived in a large city, where he had quite a few potential customers.

Step 2. We analyze the market and choose a niche for a future project

In order to understand whether your business will be successful, you need to conduct an appropriate analysis of the market in which you will sell your products or services.

So, Vasya decided not to rush and carefully prepared for a new life stage, which was called "free floating in the world of business."

During the few years that our designer worked for the company, he learned that there are about 10 similar companies in the market of his city, and they all provide similar services.

He asked his friend Pasha to go to these companies under the guise of a client and identify their weaknesses and strengths in order to further develop competitive advantages working for myself.

After commercial intelligence, Pasha named a number of strong and weaknesses these companies. Pasha arranged these sides in a table so that it would be convenient for Vasya to compare them.

Strengths of Vasya's competitors:

• the interior designer of these companies makes an inspection and measurement of the object for free;
• all companies provide a discount on the subsequent finishing of the apartment;
• 7 out of 10 companies give the client gift Certificate for a 30% discount when re-ordering a design project from them;
• managers of 9 out of 10 companies talk attentively with the client, correctly ascertaining his needs.

Weaknesses of Vasya's competitors:

• 8 out of 10 companies try to oversell too many additional products and services on their first meeting with a customer. This causes his negative reaction;
• the interior designer in all 10 companies, at the first conversation with a potential client, conducts a dialogue in a complex professional language using a large number of special terms;
• 7 out of 10 companies charge extra for editing computer-aided design projects.

Taking into account all the above pros and cons of competitors, our hero Vasily decided to design the interiors of houses and apartments in his city at a lower price. Similar companies on the market provide these services more expensively, since they spent a lot of money on maintaining a workplace and paying taxes for an employee.

The cost of the services of our designer was now one and a half times lower with the proper quality of execution of design projects.

This completed the second step of building your business from scratch with Vasily Pupkin.

Step 3. Decide on the positioning of your business and draw up a Unique Selling Proposition (USP)

In order for your customers to understand what exactly you offer them and what makes you unique, you will need to decide on your positioning. In other words, in what light will you present yourself to your client.

Let's return to our fictional character Vasily, who wanted to open his own business and was at the stage of developing an offer for the customer.

Vasya already had a good portfolio and a number of testimonials from satisfied clients, but how to show all this to your potential customers?

Then Vasya said to himself: "I'm a designer!", and decided to create his own website on the Internet.

Here he posted his portfolio, reviews, information about himself and his experience, as well as his contacts, so that a potential client could easily contact him.

Vasily also formulated his Unique Selling Proposition (USP) *, which sounded as follows: “Creating the interior design of your dreams for a reasonable price. Creative. Brightly. Practical."

So Vasya began to position himself as a professional designer who develops a product for an adequate cost. good quality for middle income people.

Step 4. We draw up an action plan (business plan)

In order to launch your business and avoid many problems, you need to be prudent and try to put your idea and action plan on paper in as much detail as possible.

You can briefly write down the main stages that you have to go through to organize and launch your project. Draw diagrams and drawings, make explanations for them.

Correctly, this stage of starting your business from scratch is called business planning. This is your instruction, following which, the chances of success are greatly increased.

I already wrote in one of the previous articles, be sure to check it out.

Now back to our hero Vasily, who decided to become an entrepreneur and quit his job. Vasily has long wanted to open a business without investments, because he did not want to risk money. He understood that without proper experience, such an experiment could end badly and lead to loss of money.

As a result, Vasya decided that his actions would consist of 3 simple stages with subtasks and look like this:

1. Create your own website with portfolio, reviews and contacts;
2. Post your portfolio online on sites for remote workers;
3. Inform the immediate environment about your new project (friends, acquaintances and relatives).

Stage 2. Getting the first orders

1. Sign contracts and receive advance payments from customers;
2. Fulfill orders;
3. Get feedback and recommendations from the customer, add work to the portfolio.

Stage 3. Dismissal from work

1. Write a letter of resignation;
2. Work out the required 2 weeks, complete work projects and transfer cases;
3. Agree on the supply of customers for repair and finishing work to contractors.

Now he was fully prepared for the first practical steps to transform himself from an employee into an individual entrepreneur.

Step 5. We advertise our project and find the first clients

In order to find the first customers, when you already have an offer for your services, you must first notify your acquaintances, friends and relatives. Tell them that from now on you are engaged in such and such an activity, and also try to conclude the first contracts with them.

If at the moment your services are not relevant for them, ask them for contacts of people to whom they could recommend you.

It's no secret that for a large audience coverage and automatic self-presentation, you just need to create a website for yourself.

In the meantime, the hero of our business story, Vasily, did not sit idle and developed a personal website for himself, created groups in in social networks, notified the environment about the services he provided and sent out commercial offers to his potential customers.

The first orders have arrived...

Step 6. Launching a business, earning the first money and building a brand

Having completed all the previous steps, you gradually approached the most interesting stage - the first orders, and therefore the first profits.

• Isn't that what we strived for when we became entrepreneurs!?
• “How to make money by starting your business from scratch?” Isn't that the question we asked ourselves?

If you show due perseverance and follow my recommendations, then you will certainly succeed. Just believe in yourself and do not give up ahead of time, be prepared for difficulties, because they will be, I tell you for sure.

So, our Vasily received and completed the first orders. As usual, he did it with his usual professionalism. The designer understood that it was not enough just to earn money, because he already knew how to do it at his office job in the company.

Possessing a strategic vision, Vasily decided that in order to develop his business and increase the value of his services, he needed to develop a name for himself, or, as they say in business circles, a reputation.

Earn yourself a name that will help you earn everything else!

folk wisdom

To do this, Vasya did not just sit at home and watch TV, but methodically engaged in self-education, visited thematic exhibitions and seminars, went to creative parties of designers and entrepreneurs, where he could find potential clients and meet new partners.

A few months later, Vasya established a reputation as an experienced and punctual professional in the field of interior design. The average cost of his order was growing, and clients came to him already on the recommendations of their friends, to whom Vasya provided high-quality design services.

Step 7. Analyze the results and expand the project

When your business began to bring tangible income, there were regular customers, and they began to recognize you in business and professional field, it's time to sum up the intermediate results of the work and outline new horizons. Simply put, it's time to expand your project in order to increase profits and your own "weight" (your name) in the chosen business area.

Vasily did the same, he analyzed his results, income, outlined possible ways to expand the business.

As a result, our designer drew up a new business plan.

Now Vasily could hire assistants for himself, who performed all the routine operations for him. Our entrepreneur opened his own interior design studio named after Vasily Pupkin. In it, he was now the leader and art director.

Thus, having gone from a novice designer and employee of the company, our now big boss Vasily proved to everyone by his own example that it is realistic to open a business from scratch and this does not require cosmic sums, and even more so loans that inexperienced entrepreneurs like to take.

Dear readers, perhaps someone will say that this is a fictitious story and the issues of company registration, proper negotiation with clients, legal issues and other subtleties.

Yes, this is true, but trust me, if you take these simple 7 steps as a basis, then starting a business for you will turn into an exciting journey that you will remember for a very long time. And as an experienced entrepreneur, you will share your practical knowledge with beginners.

I will say that I personally managed to open a business according to the described model.

I wish you good luck and I am sure that by approaching the beginning of your own project responsibly, after a while you will be doing what you love and getting paid for it.

Below you will find working business ideas for starting your own business from scratch, as well as real entrepreneurial stories about how my friends and I started our own business.

4. Things to do to Start Your Business from Scratch - Top 5 Business Ideas

The following business ideas will help you get started in business and feel like an entrepreneur in practice.

Some ideas will be related to making a profit with the help of the Internet, others will not.

You just have to choose the type of business you like and start diving into it.

Business idea number 1. Online store

Internet sales in Russia are growing every year - in the past 2018, the market grew by more than 150 billion rubles and exceeded 1 trillion in volume. Analysts' forecasts say that by 2023 sales will reach 2.4 trillion (!) Rubles. And the growth will continue...

It is not a sin to take advantage of this trend. However, the question is how to start? What product is really profitable to sell in online stores today? What investments will be needed? And so on.

Let's take real example- online store Video-shopper:

• the owner, Nikolai Fedotkin, is quite active in sharing information on the project;
• the main product of the site - Cell Phones and accessories to them;
• initial investment amounted to approximately 50,000 rubles (for the first version of the site and advertising, the goods were taken from suppliers “on order”);
• now the average monthly attendance of the store is more than 500,000 people, the company already has more than 150 employees, the guys opened their own courier service, contact center, service center, full-fledged offline stores and so on

Of course, it is easier to open a store not alone, but in a community of like-minded people. An important tip is to join the clubs of online store owners, go to specialized conferences, communicate and absorb information. So you will gradually find “your” niche.

The largest club of online store owners in Russia at the moment is Imsider. The community includes thousands of working and profitable sites.

Many started even with even more small investments- an average of 10,000 - 15,000 rubles. This is the main highlight of the Internet business: you do not need to spend money on renting a full-fledged store, a sign, repairs and many other things.

Club members work in a variety of niches:

• metal detectors,
• irrigators,
• knitted clothes,
• expensive books and diaries,
• goods for gardeners and summer residents,
• Tula gingerbread,
• fur coats,
• children's products,
• hunting, fishing and much more.

The club regularly hosts online and offline events. If you are just thinking about opening your own online store, I advise you to attend the club's online webinar, specially designed for beginners - “6 steps to profitable internet store."

The webinar is completely free, where you will learn how to look for a profitable niche, correctly evaluate your ideas, understand how to build a product delivery process, make a website and launch minimum investment. The webinar is hosted by Nikolai Fedotkin, the owner of the Video-shoper online store, that is, all information is given "first hand". Personally, I was most struck by the fact that Nikolai openly shares the figures for advertising costs - how much and where it is invested, which gives the greatest effect. And all this is not in a theoretical mode, but on the example of our own project. There is nothing better for the initial start in RuNet now.

The main advantage of the club Imsider is that all coaches are active practitioners. Everyone has their own working online store. No water and naked motivation in the style of "it's time to get off the couch." Cases, figures, concrete launch ideas…

You can sign up for the Imsider webinar at this link - just click, registration will take 20 seconds:

Business idea number 2. Business with China

The sale of trendy goods from China is now a very relevant area.

You can sell such goods by pre-purchasing them directly in China via the Internet, through social networks, one-page sites and message boards.

I have my friend Alexei in Moscow, a retail and wholesale Chinese goods. At first it was watches, various “cool things”, things for the home.

Now this business brings him clean 350,000 rubles per month.

His scheme is simple and consists of 5 steps:

1. Choosing the right product and testing.
2. Buying goods in bulk in China.
3. Advertising this product over the Internet different ways.
4. Sending the ordered goods to the buyer by courier in Moscow or a transport company in Russia.
5. Scale your business and reward yourself.

And once Aleksey worked as a taxi driver and, as far as I know, he started with a debt of 30,000 rubles.

Its success lies in the study of the necessary information, you can start by watching a free webinar by Evgeny Guryev, an expert on the topic of Business with China, and then take the first steps to put this idea into practice.

Here is what Evgeny says about doing business with China - 3 topical issues:

If you want to start an effective online business selling popular products from China, visit an expert online seminar on starting this type of business.

You will learn step-by-step information for starting a business right now.

Business idea number 3. Consulting and training

If you know how to do something well, then there will certainly be many who want to learn from your experience and knowledge.

Nowadays, online learning is especially popular. This is where you can find hundreds and even thousands of people who are willing to pay you.

For example, I have a friend Alexei, he lives with me in the same city of Stavropol and teaches foreign languages. A few years ago, Lyosha had to go to his students at home or invite them to his home. Now the situation has changed radically, everything has become much easier.

With the advent of the Internet, my friend began to teach people English and German by Skype. I myself used his services for a year. During this time, I managed to learn English from scratch to a conversational level. As you can see, it works.

You can also start your own home based business from scratch teaching or advising people over the internet.

Nowadays, many lawyers, accountants and teachers earn good money in this way. But there is an even more advanced option for making money on your knowledge, it consists in creating and selling your own training courses via the Internet.

To make a profit in this way you need:

• choose a topic in which you understand;
• write a training course on it;
• start advertising this course online in many ways and earn income from sales

The advantage of this type of business is that you record your course once and sell it multiple times.

In general, the sale of information on the Internet in the form of methods and guidelines is called infobusiness. You can also open it and make it your main source of income.

Business idea number 4. Earnings with the help of the social network Twitter (Twitter)

Today, almost every person has their own profile in any of the social networks. But few people know that here, in addition to entertainment and communication, you can earn good money.

One of these opportunities is the usual for many Twitter - a social network for exchanging short messages up to 140 characters.

Ordinary people spend their time and money here, while smarter people have turned this social network into their source of permanent income.

It's no secret that wherever people hang out, there is money.

After all, our Internet users are an active solvent audience. So why don't you get some of their money. Moreover, it is absolutely legal and does not require outstanding knowledge.

It is enough just to make a few RIGHT actions and get the first profit. We have previously written about how to start your own business on Twitter and earn income comparable to the average salary in Russia. Read our article "" and implement the methods described in it.

Business idea number 5. We are engaged in mediation - we earn on Avito.ru

Earnings with the help of electronic bulletin boards is the easiest and most affordable for most people.

You are required to have minimal computer knowledge, a few hours a day and a desire to work for yourself.

With the help of sites that specialize in posting free ads, you can build your very profitable business.

This can be done in 3 steps:

1. Find what to sell
2. Place an ad on the site
3. Get a call from a buyer and sell a product

As a site for placing ads for sale, we will use the most popular Avito board (avito.ru).

Hundreds of thousands of ads are posted here every day, and the active audience of the site has tens of millions of users.

Can you imagine how many potential buyers for your product can be found here?!

First, you can start here by selling unnecessary things that you have at home, and then post ads for the sale of goods and services that you don’t even have in stock.

Do not believe that this is possible and want to know how it's done?

I myself tried to earn quick money with the help of Avito, I won’t say that I became a millionaire, but I managed to earn several thousand rubles in a week.

Business idea number 6. Grow from an employee to a business partner

If you are currently employed, it is not necessary to quit your job and start your own business. You can do this within the company you work for.

If your company is not too big, and you are one of the key specialists there, then under certain conditions you can get a share in the company's business. This will allow you not only to receive a salary, but to become a full-fledged managing partner on a par with the current owner - your main manager.

This is possible if you can directly influence the increase in the company's profits by your actions.

Become an indispensable specialist and it is quite possible that the owner of the company himself will offer you to become his business partner.

This method is offered by the legendary Russian entrepreneur Vladimir Dovgan. Yes, you will have to work hard here, but on the other hand, you will become a co-owner of an already operating company without any risks and really from scratch.

Dovgan himself cites as an example a guy who became a co-owner of a large chain of restaurants in Moscow, and before that he was a simple cook in one of the restaurants.

This young man really liked what he was doing, he was professional in cooking and courteous with the guests of the establishment.

The owners, seeing his passion for his work, first promoted him to a restaurant manager, and then offered him a stake in the business because he would develop their network of restaurants and train staff.

I don’t remember the name of this person, but now he has become a dollar millionaire, without actually opening his own business, but starting to develop someone else’s.

This is also a good way to start your own business, especially if you have a good career in a small or medium commercial company.

Business idea number 7. Building your business online

If you are good at computers, know how to create Internet projects, or at least understand the principles of their functioning, then you should consider the Internet as a way to start your business from scratch.

There are two main ways to start an online business:

1. Freelance. It's a business of giving you paid services through the Internet. If you have professional skills, such as drawing beautiful designs, writing texts professionally, or knowing programming languages, you can easily make money on the global web. More precisely, it can rather be called work for yourself. Although successful freelancers earn from 500 before 10 000 dollars per month.

You can start earning in this way on the popular exchanges for freelancers Freelance (fl.ru) and Workzilla (workzilla.ru).

2. Classic business on the Internet. It is not so easy to build a full-fledged online business on your own, it is best to follow the beaten path.

To do this, just read my article. There I talked about how you can make money on games, on social networks, on selling information from 50,000 rubles a month and gave examples of real people who are already doing this.

This concludes my review of business ideas. I hope that they will help you get moving and start earning your first money.

5. My own experience of starting a business from scratch in the service industry

As I wrote earlier, I opened my first business at the age of 19 - it was a vending business (terminals for accepting payments). Yes, it took cash. Then I had several more projects. All of them had nothing to do with the Internet.

And so, about 3 years ago, my current friend and business partner Vitaliy and I opened our own website creation studio without a penny. We ourselves learned to make Internet projects literally on the go, but in the end, after a few months, we earned about 500,000 rubles at our website creation studio.

Naturally, I often had to work with legal entities that transferred payment for services by bank transfer. To do this, you had to either open your own company or work through someone.

We chose the second way, having agreed with our current business partner Evgeny Korobko. Zhenya is the founder and leader of his own advertising agency. I interviewed him, you can read him in an article about, the material is published on our website.

Our first clients were familiar entrepreneurs.

We approached our business responsibly, and fulfilled orders with soul. Soon the word-of-mouth effect kicked in as our satisfied customers started recommending us to their friends.

This allowed us to get a continuous flow of customers, and sometimes we even could not cope with orders. This experience helped us to believe in ourselves, and today we have a complete picture in our head of how to start a business from scratch and make it successful.

I want to note that with the development information technologies in the world, your market today is the whole planet!

There are no more distances, any information is available, and now starting a business is much easier than even some 10 years ago.

I hope that all the materials in this article will help you take the first step towards your dream - own business, which over time will turn from a small home project into a huge company with a worldwide reputation.

Therefore, dear readers, I assure you, everything is in your hands, just act, because the city takes courage!

6. The real story of how my friend Misha worked as a security guard and became a businessman

Here is one of my favorite stories about a real entrepreneur who started a business from scratch. After all, I promised in the article to give examples from life.

Do you want to know how Mikhail became an entrepreneur from a laborer, opened, bought a foreign car and an apartment?

A few years ago, my friend Mikhail worked wherever possible: as a laborer at a construction site, as a loader, and as a security guard.

In a word, he was engaged in not the most monetary and intellectual work. It all started with my friend guarding a sales firm building materials. One day a client came to them who wanted to buy a large batch of building insulation, but it was not in the assortment.

Misha knew that literally 100 meters from the company he was guarding, there was another hardware store where there was definitely such a heater. Taking a contact from a potential client, he went to this store in the evening and agreed that he would bring them a large client if they would give him a percentage of the purchase made from them. The management of this store agreed and Misha worked as a freelance sales manager, earning about 30 000 rubles for just one trade (recommendation).

And it was an amount equal to his monthly salary!

Michael thought it was an interesting thing, and financial results from the deal gave him confidence. So he quit his job and started by negotiating with various firms that he would sell their products. Since Misha already worked as a laborer and security guards in a construction company, he also chose construction goods for sale: windows, doors, fittings, roofing, and so on.

My friend just walked around the construction sites of the city and offered his goods. Some were bought from him, some not. As a result, Mikhail formed an assortment of the most hot goods and understood how to properly negotiate with foremen at construction sites.

After 2 years, Mikhail opened his own company selling building materials and connected his brother to this business. Prior to that, his brother Kostya worked at Gorgas and received the usual small salary. Now the guys are quite successful in sales and earn good money.

By the way, I have been to their office more than once and have known Misha for several years. He told me this story himself.

Conclusion:

By opening a business from scratch, you avoid the risk of losing money, and this is the most important thing. Also, start without material resources teaches you to make better decisions to make money. After all, if you manage to make a profit without investing, then with money you can even become a successful entrepreneur.

See you in the next articles and good luck in your business!

Please rate the article and leave comments below, I will appreciate it. How to start a small business - step-by-step instruction for aspiring entrepreneurs to start their own business + tips and examples

17Oct

Hello! Today we will talk about how to open a store. We will consider the opening of any store, and not a specific example by the type of products sold.

Open your own store- one of the most frequent options from which novice businessmen choose. The store can bring a stable income, practically does not require intervention in work, time and effort. However, many are scared off by ignorance of how exactly you can open your own store, how much it will cost and when it will pay off. We tried to answer these and many other questions in this article.

What documents are needed to open a store

Let's figure out together how to open your store from scratch. The procedure for preparing for the opening of a store begins with registration as an individual entrepreneur or company with limited liability. Each of the options has its own advantages, but most often beginners prefer the sole proprietorship, as in this case there will be fewer reporting problems, as well as lower taxes. And the sanctions for individual entrepreneurs are much lower than for LLCs.
Unfortunately, such benefits and simplifications turn into the fact that the entrepreneur is liable for all obligations with his own property, and the founder of an LLC risks only a share in the total mass authorized capital. Among other advantages is great anonymity, because not everyone knows who is the founder of the LLC. You should also pay attention to the fact that when working with alcohol, registration as an individual entrepreneur is not suitable.

You should make a choice in advance, since it depends on the legal status which package of documents you need to collect.

LLC registration

To register an LLC, you will need to collect the following papers:

• in 2 copies;
• for sole founder– a decision to establish an LLC, for co-founders – an agreement and minutes of the meeting;
• photocopies of the passport of the director and founders;
• a document confirming the payment of a state duty in the amount of 4,000 rubles (you will need to open a temporary account);
• if necessary - .

If none of the founders of the LLC is the owner of the premises at the legal address, then a letter of guarantee will be required.

On average, the registration process takes about 5 days and as a result, the entrepreneur will receive the following documents:

• charter with a mark of registration;
• registration certificate;
• certificate of assignment of TIN and registration with the Federal Tax Service;

IP registration

To register an individual entrepreneur, you will need a shorter list of papers:

• receipt of payment of state duty;
• signed and certified by a notary;
• a photocopy of the passport;
• photocopy of TIN certificate;
• if necessary - an application for the transition to the simplified tax system.

An important point: those who deal with the entire process on their own do not need notarization of the signature on the application, which will save on the services of lawyers.

The registration period is also 5 days, upon completion, the entrepreneur will receive an extract from the USRIP and a certificate of state registration as an individual entrepreneur. All documents with USRIP and USRLE information for registering an LLC and an individual entrepreneur are sent to extra-budgetary funds every day. The same information is sent to the statistical authorities.

A notice of the completion of registration and a letter from Rosstat can be received either in person at the institution or by mail.

Rospotrebnadzor

Thanks to latest changes in legislation, novice entrepreneurs are no longer required to submit a huge pile of paperwork to various authorities. Instead, it will only be enough to notify one specific authority to open a store.

For individual entrepreneurs and LLCs that open trade according to OKVED 52.1, 52.21-52.24, 52.27, 52.33 and 52.62, this body is Rospotrebnadzor. The same applies to those who plan to wholesale deliveries products or non-food consumer goods.

Notice must be submitted in the form specified in the relevant Rules. You can deliver it either in person, or by mail, or in in electronic format, certified electronic signature. In the latter case, the public services portal is used. Upon completion of the process, you can open the store for the first customers.

Which store is profitable to open

Almost all outlets are in demand among buyers. However, some of them bring more income than others, and the initial investment pays off faster. Next, we will look at various ideas for opening a store, estimate how much money you need to open your store. It is also worth understanding which store is profitable to open in a crisis.

Flower shop

Open flower shop always profitable, but you need to choose the right place and delve into the flower business so as not to incur losses due to damage to the goods. Flowers need to be able to sell!

Shop products

A reliable and popular option, especially attractive to newcomers to the business. The demand for products will never fall, which guarantees a constant income in the case of a successful location of the outlet. However, it requires special equipment, including rather expensive refrigerators. The volume of required investments will be about 600 thousand rubles, and the payback period will be about a year.

Household goods

Such products are also consistently in demand. To open a store, you will need certificates for varnishes, paints, etc. It is most profitable to open household goods stores in small settlements and villages. The payback period is 1-1.5 years.

Children's store: toys, clothes, shoes

This product will always be in demand, because no one will save on clothes and shoes for children.

Also, many parents are simply unable to refuse their child when he asks for a new toy. The environment in such a store should be appropriate - the shelves are somewhat lower so that children can reach all the goods, and the interior is best decorated in bright rainbow colors.

Furniture store

In times of crisis, it is worth paying attention primarily to more affordable solutions, and not to luxury furniture. It is also worth paying attention to domestic manufacturers. In terms of quality, their products are not inferior to numerous foreign competitors, but at the same time they are much more affordable.

Hardware store

People are always building - in a crisis and outside it. A variety of building and finishing materials are in stable demand. The profitability of the business, according to experts, is about 20%.

Auto parts store

Ask any car owner and he will tell you that there are always not enough spare parts in stores and you have to wait a long time for them by ordering delivery from another city or country. Auto parts stores will always be relevant. The main thing in this direction is to find your niche.

If you live in the provinces, consider which store to open in small town. All of the above options are definitely fine. You can also consider, for example, opening a pet store, a car accessories store, a fabric store, etc.

The choice of commercial equipment for the store

No real store can do without the appropriate equipment. The choice of specific models should be made based on the assortment of the outlet. Particular attention should be paid to refrigeration equipment - it is it that takes up the most space, and prices can cause a serious blow to the budget.

The choice of showcases is made on the basis of turnover and assortment. For example, for refrigerated display cases, you should choose models with a deep narrow layout, and the temperature regime for them should be observed within the range from -6 to 0 degrees Celsius for fish and meat and from 0 to +8 degrees for cheese, sausages and confectionery.

After refrigeration equipment, it is worth moving on to choosing racks, which will become the main element for displaying goods. Today on sale you can find models with sections from 600 to 1250 mm long. The price varies depending on the length. For bakery products, showcases are additionally equipped with wooden baskets, and sections of confectionery products are supplemented with restraints that do not allow goods to crumble.

Special attention when choosing commercial equipment should pay attention to the following points: stability, functionality. Quality, durability and design. Before purchasing a specific model, you should pay attention to analogues, compare their parameters, and only then stop your choice on a specific option.

Choosing a location for opening a store

A significant role in the question of how to open your store is played by a competent choice of premises for it. There are a number of requirements and aspects that you should pay attention to when choosing.

1. Product type. Separate types goods require that they be sold in certain places. For example, grocery store or simple household goods should not be placed in large shopping malls- Preference should be given to more accessible premises. An excellent option would be a building on a busy street in a residential area.
2. Accessibility and visibility. Remember: even the biggest traffic does not guarantee a large number of visitors and buyers. The point of sale should be located in such a way that there are as many target buyers as possible on the street. You also need to take into account the location of the sign - it should be visible to everyone passing by. Remember: what best store visible, the less advertising it requires. It is very important that there are enough parking spaces nearby. Experts believe that the best option would be 5-8 places for every 100 square meters of retail space.
3. Competitors. The presence of neighboring firms can play both a positive and a negative role. Here it is important to take into account their clientele: a hypermarket and an expensive boutique will not bring new clients to each other, and a beauty salon may well contribute to the growth of the client base.
4. Price. One of the most important factors. It is worth noting that here we are talking not only about the cost of rent. Any room requires periodic repairs from the owner. In addition, marketing costs should be included in this amount when the store is located far from the main flow of visitors. Do not forget about monthly payments: utilities and others. AT individual cases additional redevelopment may be required, which entails considerable costs.
5. Personal preferences. If you yourself plan to work in your own store, when choosing a room, it will be useful to take into account your own preferences - the distance from the house and the like.

It is very important not to rush when choosing a room for a store. Try to research the area in advance, look at potential customers and competitors. In some cases, you should not be afraid to postpone the opening date for this, because the wrong choice will result in a whole lot of problems.

Choosing a vendor for a store

As the seller fights for each client, so the suppliers fight for their customers. At its core, a supplier is the same store, but a wholesaler. The supplier should be chosen very carefully. Particular attention should be paid to the following criteria:

• Reliability. Of course, reliability is the most important criterion. It includes how obligatory the supplier is regarding the execution of the order, how honest he is during the calculations, how timely he delivers.
• Price. It is perfectly logical that everyone wants to buy a product as cheaply as possible. Under equal conditions, preference should be given to the supplier with the lowest prices.
• Range. It is also a very important criterion - the wider the product line will be exhibited, the more interest it will be able to attract.
• Brand recognition. Everyone knows that trading is inextricably linked with psychology. To quickly gain a reputation, you should work with the most famous and popular brands. In addition, there are much fewer problems with working with them - it is much easier to return or replace goods under warranty.
• Additional nuances. in number important little things should include discounts, bonuses, deferred payments, issuance of goods for sale and other similar. They will allow you to get additional profit, so you should definitely not neglect them.

Don't limit yourself to working with just one supplier. The best option is to purchase from 2-3 wholesalers at once. That way, if there is a problem with one, the others can close the gap.

It is also necessary to take into account such a nuance as logistics. To do this, you should find out in advance how the delivery network is built, which transport companies operate in the city of the supplier and your own. The best option would be delivery by rail.

Finally, communication with suppliers is most often conducted via e-mail. It is enough to select the positions of interest, and the supplier will issue an invoice in response to this. Chosen after payment transport company will deliver the goods.

Recruitment for the store

Each employer, when looking for employees, can go two ways. He can try to find high-class professionals who will immediately show the highest result, or he can hire promising talented people who have yet to learn the art of trading. As always, there are pros and cons in both cases.

In the first case, the employer will face the problem of a lack of such specialists. In addition, they will also require appropriate wages which not everyone can afford. Yes, and each such employee, by experience, also has a number of peculiar attitudes, so first you need to rebuild them to new conditions. Among the advantages, it should be noted that it will be possible to save on training, and employees will be able to work on the day they are hired.

Talented beginners will become clay in the hands of a master. With proper guidance, they can become top-class professionals, but there is a chance to get only problems instead. But the salary of such an employee may be lower. At a minimum, at the stage of gaining experience, training and internships. Such people can be raised in a team as successful and dedicated employees who are fully consistent with the specifics of the work.

Unfortunately, talent is not always revealed, and loyalty to the company may not come. The training of a new employee is invariably associated with costs, including attendance at courses and trainings. And just the assortment of goods will need to be learned - to find out its features, advantages and disadvantages. When hiring a talented newcomer to work, one should pay attention not only and not so much to his presentation and communication skills, but also to quick wits, because in a short time he will need to remember a lot of characteristics of various goods.

The result is the following picture: highly skilled professionals are the preferred option if you can afford them. Otherwise, you will have to make do with promising newcomers.

Who is in charge of recruiting? In all more or less large companies, this role is assigned to the personnel department. The search for new specialists is most often carried out in the following ways:

• Relatives and acquaintances. As practice shows, this is a common option, but often one of the worst. No matter how close an acquaintance is, this does not mean that he will be a good employee and seller. Unlike people from the street, it is more difficult to objectively evaluate the skills of a relative. Very often we subconsciously smooth out obvious shortcomings and biasedly encourage our relatives.
• Posting ads in the store and on the street. One of the least expensive, but at the same time effective ways, which is attractive. Those who apply for an ad found in trading floor, you can immediately send to the personnel department, which will save a lot of time. Unfortunately, this turns out to be too much traffic - the manager's office is very close, so just curious people can enter it, hoping for luck.
• Ads in printed publications and the Internet. There are two main paths here. You can explore an existing offer or submit your own ad. In the first case, you will have to spend a lot of time and effort to study applicants and consider their candidacies. As a result, even searching for one employee can take several days. Your own ad has a number of advantages - if you compose it correctly, then unsuitable candidates can be weeded out immediately. Those interested do not have to call - they themselves will come to your personnel department.
• Working with recruitment agencies. The main advantage of this option is the shifting of all work on the study of resumes, searches and interviews to a third party. As a result, only those people who fully match the specified profile will be sent to your company. The disadvantages of the approach are obvious: the work of a recruitment agency requires its own payment, sometimes very rather big. And despite all the precautions, the acquisition of a "pig in a poke" is quite possible. You can avoid risks if the contract with a recruitment agency mentions the payment of a fee only upon enrolling an employee in the state at the end of the probationary period.
• Talent hunting or Headhunting. This method of personnel search is one of the most relevant developments. It consists in poaching highly qualified specialists from other companies. The main advantage of this approach is the ability to observe employees in action, assess their skills and abilities. The main disadvantage is the high costs, because you will need to make a fairly profitable offer that he cannot refuse. And once a lured employee can always be lured again: one should hardly expect any unconditional devotion from such a person.

The methods mentioned above are equally suitable for finding experienced professionals and promising newcomers. The only exception is headhunting. Experts recommend when looking for a professional to contact recruitment agency, as the chance of finding a truly experienced employee increases many times over. Beginners can also be searched for by other, less expensive means. Experts believe that the team that will combine experienced specialists and young beginners will be optimal. This will make the store more efficient and lower wage costs.

Finally, when hiring, you should not focus your attention only on a diploma and a resume. It is also worth paying attention to the charm of the applicant and his appearance. Remember that sellers will become the face of your company and this face should be beautiful and cheerful.

Store business plan - tasks and goals

An important point in the question of how to open your own store is the preparation of a business plan. Despite the opinion of some entrepreneurs, it is simply impossible to do without compiling it.

The preparation of a business plan should satisfy the following objectives:

• It should help a potential investor understand whether it is worth investing in a project.
• The information in it should be decisive for the bank if a loan is required.
• The plan becomes the source of all information about the project. This information will be useful not only to the founders, but also to outside observers.

Accordingly, the business plan should solve the following tasks:

• Determination of the circle of persons responsible for the implementation of the plan.
• Identification of target markets, determination of the position of the store in the market.
• Setting short- and long-term goals, forming tactics for achieving them and development strategies.
• The product of an estimate of profitability and possible costs.

It is important to remember that a well-written business plan becomes the key to the prosperity of the store. In no case should you ignore this point, since a business plan is necessary not only for large companies, but even for the most modest shops.

Choosing the form of taxation

The issue of choosing the form of taxation plays an important role when opening a store. It is on this that not only the tax burden depends, but also the volume of penalties for various misconduct. It should be said right away that there is no universal answer here, everything is strictly individual. However, there is an algorithm that will help you make a choice:

1. Prepare general characteristics companies: where the store will be located, whether there will be customers legal entities, what is the value of the assets and the planned annual revenue.
2. Make an analysis of all forms of taxation and choose common taxes for all.
3. Choose your preferred option.

The choice of the form of taxation should be made on the basis of your net profit, and not on the amount of tax burden. In some cases, it makes sense to choose a system with large taxes, which will save in the future or achieve a specific goal - occupying a certain market segment or the like.

General system of taxation or OSNO

Applicable to sole proprietorships and LLCs. It is the default option - if there were no statements about the transition to another form, then the OSNO is used. Requirements include maintaining accounting, maintaining a book of expenses and income.

OSNO taxes for LLC:

• The main tax is corporate income tax in the amount of 20% of profits.
• VAT value added tax – 0, 10 or 18%.
• Corporate property tax of up to 2.2%.
• Insurance premiums for employees - 34%.

Taxes OSNO for IP%

• Income tax personal income tax in the amount of 13% of income.
• VAT - 0, 10 or 18%.
• Insurance premiums.

The main disadvantage of OSNO is the complexity of the calculations - only experienced accountants can cope with them.

Simplified system of taxation of the simplified tax system

LLCs under the simplified tax system do not pay property taxes, income taxes and VAT. An individual entrepreneur is exempt from VAT, personal income tax and property used in activities. USN is not available to everyone.

USN requirements for LLC:

• Less than 100 employees.
• Income less than 60 million rubles a year.
• Lack of representative offices and branches.
• Income for the last 9 months is less than 45 million rubles.

There are no restrictions for IP.

USN tax rates: 15% for taxes on income minus expenses and 6% on income. The latter option is preferable for stores with low costs. Most often, entrepreneurs choose the first option with a simplified tax system of 15%. However, this option should not be considered the best - before making a choice, it is better to analyze both options.

Single tax on imputed income or UTII

It is a single tax on imputed income, that is, a fixed tax on a specific type of activity. This tax does not depend on income, it is paid even in the absence of it. Payment is made every quarter.

Conditions for the transition to UTII:

• Suitable activity.
• Less than 100 employees.
• Must be permitted in the area where the activity is carried out.
• For LLC - share third party organization should be no more than 25%.

The transition to UTII is not possible for individual entrepreneurs on a patent basis, and for those who pay agricultural tax.

Patent system or PSN

Currently, there are 47 types of activities that fall under the patent system of taxation. You can find them in article 346.43 of the tax code. The rate for individual entrepreneurs is 6% of the possible annual income. For the transition, the company must have no more than 15 employees, and the annual income must not exceed 60 million rubles. The term of a patent is from one month to one year.

The main advantage of PSN is the lack of reporting, the need for cash register and a fixed amount of tax. This option is optimal for entrepreneurs whose activities are seasonal and of little use for stores.

How much does it cost to open a store

Many are wondering how much it will cost to open own store? Which store to open with minimal investment? It is simply impossible to answer this question at least somewhat unambiguously, there are too many factors in use. What exactly are you planning to sell? In which city will the store be opened, and in which area? Because of this diversity, prices vary in a very, very wide range. Most often, something definite can be said already at the stage of business planning, and then a new, even more interesting question arises: where to find start-up capital for opening a store?

Experienced entrepreneurs start looking for funds after registering a business. In this case, on hand is detailed business plan, where you can see the entire project with an indication of the amount for its implementation. It is possible that the required amount could have been found much in advance and now there are no problems with the issue of payment.

Otherwise, you can refer to the following sources:

• Investors. After you have ready business plan, you can try to find an investor for the project. Unfortunately, this path is one of the most difficult - not everyone will be ready to invest their own funds in your business.
• Banks. A bank loan is also a common method of solving a problem. However, you should not think of it as a panacea - it often falls on the shoulders of a novice entrepreneur like a yoke, significantly slowing down business development.
• Friends and relatives. You can always try to involve friends or relatives in the cause. Moreover, we are talking here not only and not so much about a loan, but about a full partnership. After you develop, it will be possible to simply redeem the share.

Attracting the first customers

After opening the store, the question arises of attracting the first buyers. Currently, marketers have managed to come up with many recipes for success, but the simplest and yet most effective are:

• Distribution of leaflets. The main thing here is a bright attractive design that would make a person not only take the leaflet, but also become interested in its content. It must also contain important information regarding the goods you offer, as well as the address, contact numbers, etc. You can distribute leaflets not only on the streets, but also scatter them in mailboxes and put them on tables in supermarkets.
• Posting ads. The method is as simple as it is effective, but not without drawbacks. Not many people look at notice boards (unless they are at public transport stops). In addition, this method can spoil the reputation in the future - "advertising on poles" is perceived negatively by many.
• Display advertising. Perhaps the most optimal method to date. You can place an ad in newspapers, on television, but, first of all, you should advertise on the World Wide Web. The latter option is especially good because it will not require so many investments, and the audience coverage will be simply huge. In addition, you can choose literally any convenient format for your advertising.
• Recommend to friends. You can tell about your product to acquaintances, friends, relatives, relatives of friends, etc. This option will be the most in a simple way advertise your product without spending any money at all. At the same time, it is also distinguished by its efficiency, because we all trust our own environment much more than even the most beautiful flyers. Do not discount the effect of "word of mouth". Even experts admit that he is one of the most effective methods advertising.

Finally, it is worth giving a few tips that may be useful to aspiring entrepreneurs who are thinking about how to open their own store.

Rather than developing their own brand entirely, entrepreneurs prefer to franchise. This phenomenon is called franchising and is a special type of relationship between entities in which the franchisor transfers the rights to conduct business without restricting either the basic principles or the business model of the franchisee.

Such an approach has its pros and cons.

Advantages:

1. Saving money;
2. Product certification;
3. Ready ground for business (no need to develop a strategy, concept, etc.);
4. More acceptable credit terms;
5. Decreased advertising costs (the brand will no longer have to be promoted);
6. Centralized marketing strategy;
7. Support from the copyright holder in terms of procurement, supply, design and staff training.

Flaws:

1. Difficult conditions for both parties due to shortcomings legislative framework RF.
2. The contract is concluded for a period of 5 years. Termination is subject to penalties.
3. Costs in the form of monthly royalties.
4. Permanent control by the brand owner and some restrictions.
5. Franchising does not eliminate the need to go through numerous bureaucratic procedures, including the registration of an LLC or individual entrepreneur.

Franchises of many stores can be found in ours.

Conclusion

As you can see from the above, if not everyone, then many, can open a store today. You need to know where to start to open your store. The main thing in this case is careful planning and understanding of the processes of the store. Of course, no business at the beginning of the journey is complete without many troubles, but if you follow the advice given above, in a year or two your own outlet will start generating a steady income. We hope that we were able to help you, and now you can easily answer the question of how to open your store!