A business plan for a construction company is an example ready. Business plan and an example of the staffing of a construction organization. Example of a business plan for a construction company

The scale of construction in modern Russia, despite the crisis, is simply enormous. This means that more than one company will be able to find a "warm place" in this industry. Those who believe that in order to enter Building bussiness, millions of rubles are needed - you can start with a small store of building materials, gradually mastering new areas of activity. Since this is a highly profitable business, you can develop quite well by investing in the process only a fourth or third of your net income. The main thing is a well-written business plan.

Preparatory stage

The finished business plan of the analyzed business is designed for implementation in an average Russian city (population 300-600 thousand people) with an initial investment of 500 thousand rubles. Of these, 350 thousand are planned to be spent on organizing a construction company from scratch, and the rest for opening a store of related goods.

In general, the procedure for founding a construction company is in many ways similar to a similar process in any other business area. A ready-made construction business is best suited to such an organizational and legal form as a society with limited liability... It is necessary to clearly spell out the main points in the same sequence as it is done in the peer-reviewed business plan:

Thus, when developing a ready-made plan for a company, you need to take into account the need for the following documents when registering:

Photocopies of the founders' passports, as well as knowledge of the registration data of legal entities acting as founders: name, address, TIN, OKATO;
Data on the location of the legal entity undergoing registration;
Specific information about what your firm plans to do (providing construction services, repair work, activities of a store selling building materials, etc.);
The size of the authorized capital (in our case, 1.5 million rubles) and the source of its formation (in our case, personal cash founders in equal shares). remember, that ready business cannot be registered if the size of the authorized capital is less than 10 thousand rubles.

At the same time, the ready-made plan of this business project contains one very important difference - for the functioning of a construction company, in some cases, it is necessary to obtain special permission for certain types of services provided: the so-called SRO, which can cost several tens of thousands of rubles and take a month for registration ...

List of services provided

One more important point the preliminary stage that needs to be included in the ready-made company plan is the definition of the areas of activity of your company. There are quite a few of them, but a small company can only do civil construction, repair of premises with an area of up to 1 thousand square meters. m., trade in materials and equipment through own store... These services should be fixed in the form of a table, while calculating the planned monthly income from each of them.

Note that the above-mentioned profit volumes are achievable if your company employs at least two fully staffed teams of specialists of 10 people each with a foreman at the head. The business plan prescribes the possibility of personnel rotation and division of teams into smaller ones, if the need arises.

Permits documentation

The construction industry is a unique business environment in which, in addition to a lot of money, a lot of different certificates, approvals, permits are concentrated.

For example, SROs (Self-Regulatory Organizations) are not a ready-made admission of the company to work, but rather the status of the firm, giving “the go-ahead” to perform some particularly complex services. If the business plan of your construction company prescribes that you are building 1-3-storey buildings with an area of less than 1501 sq. m. or objects falling under the definition of "individual housing construction", there is no need for SRO admission.

Unlike the aforementioned document, no construction work, for example, the construction of a small one-story store, is possible without a building permit issued by the local municipality and endorsed by the chief city architect.

In some cases, it is necessary to obtain a license for the design of buildings and structures, as well as a similar document for engineering surveys during the construction process. Registration of all these documents is not so expensive (within 7 thousand rubles), but it takes a lot of time, and therefore should be included in the plan-contract of the construction works companies.

Search for orders and development options

The ready-made plan of a company specializing in construction and repair work must necessarily provide for mechanisms for searching for orders and cooperation with other organizations in the construction sector.

One of the most common options is participation in a contract for large-scale construction work by large organizations. The main difficulty here is in interaction with other firms that will work at the same facility. Despite the fact that you will be working on different sections of the construction front, you will have one ultimate goal - to hand over the finished object as quickly as possible and with as few defects as possible.

Many small firms themselves go to a large developer with requests to provide work, so a very good option would be to use personal acquaintances and keep in touch with the leadership of the construction "giants" of the region.

Many firms focus on private construction, building objects such as baths, garages, and small households. In this case, advertising in local media would be a good development option. mass media and the Internet, as well as the conclusion of a cooperation agreement or even an independent opening of a store of building materials and related products.

Of course, do not forget about such a form of mutually beneficial cooperation as leasing your existing construction equipment and personnel to those organizations that need it. In turn, it will be much more profitable for your company, if necessary, to rent a bulldozer with a bulldozer driver from a business colleague for a few days, rather than buying the mechanism itself and paying a full-time salary to a specialist who will do his job only occasionally at your company.

The construction business is gaining momentum every year, which is associated with an increase in demand for housing and improvement economic factors... Therefore, the business idea of opening a construction company is relevant and can be implemented in fairly favorable conditions. We will talk about where to start and how to correctly draw up a business plan for a construction company in this article.

In order to understand how profitable this direction is, let's analyze the prospects and relevance of this idea. What features does this business area take into account?

The investment, with proper planning, can pay off within a few months. And the development prospects for this industry are truly endless.

In order to implement the idea of opening a construction company, you can go in two directions:

Purchase a ready-made business.
Create a company yourself.

The first option has its advantages due to the fact that you no longer need to spend time and money on registering a business, obtaining permits. Those who have encountered this bureaucratic red tape know firsthand how much this takes time and effort.

Also, an important point is the already selected staff of the company, established sales channels.

But there are also a number of disadvantages to this option. If the business was unprofitable, the wrong marketing technologies were implemented in it, then it will be difficult to bring the enterprise to the proper level of development. In this regard, it is much easier to set up a company from the very beginning.

In addition, the reputation of the company is very important in the business of construction and repair services. When purchasing a ready-made company, you will have to rely on the already created image of your predecessors. If it is not good enough, you will have to spend a lot of time, effort and money on promoting the company, creating a positive reputation, etc.

Pros and cons of business ideas

Despite the prospects for the development of this business, the idea itself has its pros and cons, which you should know before embarking on the stage of implementing entrepreneurial activities.

Pros:

Small investment. In order to register a company, purchasing the necessary equipment does not require large investments. It is possible to develop and increase the company's turnover already in the process of its implementation.
High demand. Today this niche is one of the most in demand. The services of professional builders are needed by individuals and legal entities, small and large businesses. Therefore, at proper marketing planning and high quality provided services, you can quickly enough go to the payback of the company and a good income.
Business development prospects. Your business may not be limited by the geographic location of a city or region. With proper development, over time, you can open branches in other regions, which will allow you to go to a completely different level of business.
Possibility of making a good profit. Standard profitability, in the absence of force majeure situations, is from 50 to 70%.

Minuses:

High competition. This factor logically follows from the high demand. The higher the demand in the market, the greater the supply.
Financial risks associated with the unstable economic situation in the country.
Difficulty entering the market. Given the high competition, much attention will need to be paid to the stage of promoting services.

Employees play an important role in this business. It is on their qualifications and professionalism that the profit of the company will largely depend. When hiring employees, it is very important to analyze their experience, skill level, it is possible to develop, etc.

With a good team and an experienced staff of builders, you will quickly be able to reach a high level of development and earn an excellent reputation in the city. A good option to start such a business is work experience in other construction firms. This will allow you to see the situation from the inside, analyzing its strengths and weak sides.

In addition, work as a subcontractor will teach you to understand the qualifications of personnel, competent distribution of labor and material resources.

In what direction to develop?

Having decided to enter the market with a proposal for the provision of construction services, it is important to understand the target audience. This parameter allows you to determine not only competitive advantages, but also to compose financial plan development of the company.

The construction business can be implemented in several directions:

provision of services in the field of civil construction, repair;
road construction;
industrial building construction.

Each of these areas will require a different amount of investment, staff, constituent documents etc.

The main services of a construction company include the following types of work:

construction of houses;
renovation of apartments;
dismantling and installation;
construction of garages, baths, warehouses, etc.

Additionally, to increase income and expand the range of services, you can rent construction equipment, sell materials, train staff, etc.

As you can see, development prospects and opportunities for obtaining additional income this type of business has a lot.

In order to implement this type of business, you must adhere to the following algorithm of actions:

Determine the format of the company.
Draw up a business plan.
Registration of registration documents.
Company promotion and customer search.
Project implementation.

The importance of writing a business plan

The stage of implementation of a business idea is always preceded by a planning stage. Without a competent market analysis, competitive advantages studying target audience and strategic planning, it will not be possible to achieve the desired result.

All these aspects are spelled out in the business plan, and help to understand the direction of business development, taking into account the strengths and weaknesses of the project.

Proper planning will help you avoid mistakes, anticipate difficulties and calculate the point of profitability.

Also, having a ready-made business development plan, it will be easier to attract investors, business partners, substantiating the feasibility and relevance of the idea.

Organizational plan

Business registration

To open your own construction company, first you have to obtain a permit for the relevant type of activity and register a private company.

Each construction company must have the following package of documents:

Certificate of state registration;
Document confirming tax registration;
Company charter;
printing and statistical codes.

For companies providing specialized services to the business sector, industrial enterprises, road services, etc., it is necessary to additionally obtain an appropriate permit:

building permit;
license to conduct engineering works;
permission for the design of buildings and structures.

This type of activity requires obtaining several licenses.

One of the key documents is the SRO. This is an admission to the implementation of services associated with an increased risk.

If you do not plan to build buildings over three floors, then obtaining an SRO is not required.

Also, this document does not need to be drawn up if the activity is related to the construction of block houses with an area of less than 1.5 thousand square meters. That is, for an ordinary construction company, which will be engaged in the construction of private houses and finishing works, it is not necessary to obtain an SRO.

One of the biggest expenses in this business is the purchase of equipment.

Before making a list necessary equipment and technology, determine the format of the business, the number of work shifts, etc.

If the initial investment does not allow you to fully purchase a professional set of equipment, tools and inventory, then you can resort to a leasing service.

Unlike a bank loan, this service allows you to use property on a long-term basis with the right to redeem it. By the way, in the future, when business development is already at a high level, you yourself can provide rental or leasing services to other start-up companies.

You do not need to invest a lot of money in the purchase of equipment that you will need from time to time. It is much more profitable to pay daily rent by taking equipment for a specific project.

For a large company that plans to engage in construction and renovation works private sector, the following list of equipment will be needed:

tap;
concrete mixers;
lift or CMU;
instruments;
punchers;
chainsaws;
drills;
hammers;
special clothing for workers.

Without a qualified staff in this business, it is difficult to count on profitability and profitability. Therefore, great attention should be paid to the moment of searching and recruiting personnel.

According to their functional responsibilities the composition of the staff can vary significantly. It depends on the format of the activity, its specifics, etc.

Below we provide a standard set of employees for a construction company:

workers and builders;
foreman (foreman);
accountant;
Purchasing Manager;
Service Promotion and Client Relationship Manager;
HR inspector;
lawyer;
architect;
director.

The number of staff determines the scale of the entrepreneurial activity.

If you plan to develop a business in the provision of finishing services, then you will have to increase the staff with more specialists in this area (plasterers, bricklayers, plumbers, electricians, painters, carpenters, etc.).

In order to obtain a license to provide construction work, please note that at least 50% of the total number of builders must have a specialized higher education.

For effective productive work, it is important to provide workers with all the necessary tools and materials.

For the quality provision of services and in order to avoid production delays, it is important to systematically conduct a technical inspection of equipment and inventory, check its serviceability and suitability for work.

Do not buy cheap equipment - this will reduce not only the productivity and quality of services, but also the profitability of the business, since large resources will have to be spent on repairs and replacement of equipment.

Room selection

To work, you need a small office where the administration, accountant, and lawyer will be located. Keep in mind that during the implementation of the project, you will have to negotiate with customers, discuss projects.

Therefore, when choosing a room, take into account that there is a place for a meeting room in it.

As for the location of the office, there are no special recommendations here. You do not need to spend a lot of money on renting premises in the city center, but you need to take care of transport accessibility.

Marketing plan

To reach profitability and good income, it is very important to earn a positive reputation in this area and attract regular customers.

There are several options for attracting customers:

the beginning of construction with the subsequent sale of apartments;
active advertising in the media, via the Internet;
participation in partnership programs with hardware stores;
attracting clients after winning a government tender.

Be sure to create your website, which will present a full list of services, a calculator of the cost of services, contact numbers of the administration, the possibility of consultation, etc.

A good website is a kind of business card that testifies to the high level of the company and its reliability.

Video. How to start a construction company from scratch

Financial plan

Here we present only an approximate cost plan, since each company, depending on the scale and geographic location, will require its own costs.

purchase of equipment - 1 million rubles;
advertising - 100 thousand rubles per month;
unforeseen expenses - 100 thousand rubles
staff salary (15 people) - 500 thousand rubles;
office rent - 50 thousand rubles.

Now let's calculate the payback of this project.

As a standard, in this area, a good indicator is a profitability of 10-15%. If you reach this indicator after 5-6 months, this will indicate that all aspects (marketing, organization, planning) are built correctly.

With the deterioration of the economic situation in the country, businessmen note a decrease in profitability in this sector. To date, the average rate ranges from 7-9%.

Remember that profitability will directly depend on the qualifications of the staff, the number of customers and the volume of costs. If you do not reach the average planned indicator, then analyze which of the factors does not "work."

Risks and opportunities

At the planning stage, it is very important to perform a SWOT analysis, which will allow you to see the strengths and weaknesses of the project, threats and development opportunities.

The main risks in the construction business include:

high competition;
unqualified personnel;
lack of orders;
rise in prices for building materials.

Take a close look at this list. There are points in it that you cannot influence. So, for example, a high level of competition and high prices for building materials are not in your area of expertise. But as for the low level of qualifications of the staff, the lack of orders is already the factors that you can influence.

That is why it is important to draw up a competent business plan, which will become a step-by-step guide and allow you to clearly see the prospects for development, the size of the expected profit, and the profitability of the business.

Video. How to develop a construction company

The construction business is developing more and more actively every year. The trends in this industry can be safely called favorable. This is directly related to the fact that construction services have been, remain and will always be relevant. It doesn't matter what the economic situation is at the moment in the country. People will build at all times.

The importance of a business plan for a construction organization

Everyone knows that for a successful business you cannot do without a well-written business plan. Planning will help you avoid many mistakes, anticipate some of the difficulties that may arise, calculate the threshold for the profitability of the business, determine how long it will take you to return your investment, and calculate the upcoming costs. This important document will help determine the main direction of work and the strategy of action.

Having in your hands a business plan for a construction company, it will be easier for you to negotiate with sponsors about investing their capital in your brainchild. It will not be easy for you without attracting investments. The investor must be sure that his funds are invested with a long-term perspective.

Only thanks to the example of a construction company business plan will you be able to correctly navigate the structure of the market in which you are going to work and receive income.

Development of the construction business today

What are the features of a business related to construction? This is a very promising direction in order to implement a business idea in the construction industry. Initial investments can be recouped in record time.

You can fulfill your dream and become the owner of a construction company using two options:

buy a ready-made company;
create it yourself.

The purchase of an already promoted enterprise has many positive aspects. The main thing is that you do not have to waste your time obtaining permits for opening. Another important factor is that you will have a team of professional workers ready for well-coordinated work. The last argument is the presence of a customer base. And this, you see, is a big plus. You will not need to look for the first customer and prove to him the viability of your newly-made company.

Building business from scratch is a troublesome and long-term business. But this option also has its advantages. One of them is that you do not need to be the owner of a large amount of money. For opening, a small investment will be enough for registration and purchase of the necessary inventory.

It is worth knowing that the procedure for registering a construction company is a complex and troublesome process. It is possible to master the entire path to the end only with the help of experienced lawyers-consultants. When recruiting personnel, special attention must be paid to their professionalism. The success of the enterprise will directly depend on this. If the start-up capital is small, then you are unlikely to be able to deal with complex projects.

It may take some time to work as a subcontractor. Only after you manage to earn some money and develop connections, you can offer yourself as a contractor.

It should not be forgotten that this business has one not very pleasant feature, namely: the long-term delay of large working capital in objects that are under construction. It is almost impossible to find a customer who will agree to make an advance payment for the purchase of materials, rental of equipment or wages for workers. As a rule, payment is made only after the complete commissioning of the object.

I would like to pay special attention to great competition. It will be very difficult for a novice businessman to compete with eminent companies that have been working in this industry for more than a dozen years. But there is a way out of this situation as well. In large cities, it is much more difficult to break through. But regional centers and medium-sized towns are a good field for your future activities. Large construction corporations do not run their business there. The profitability in these places will be much lower, but you will have more opportunity get on your feet rather.

According to think tanks that analyze construction market, this type of business does not lose its relevance and continues to develop at a rapid pace.

Goals and objectives of the business in the construction industry

The goals and objectives that all construction companies, without exception, should set themselves are high-quality and reliable construction of buildings and structures of all levels and purposes. The organization engaged in construction must carry out the entire range of construction and installation works within the timeframe justified by the project and with an optimal price-quality ratio. In this case, you need to focus on the requirements of the customer and the status of the object.

The main goal that should face the head of the company is to achieve a constant increase in the company's assets by increasing the volume of work.

The target audience Is the final consumer. In order to make a good profit, you need to try to give people what they want. If you do your job "slipshod", you will soon lose all clients.

Construction company registration and taxation

First you need to open a company and decide on the registration. The best option is. You need to come up with a name for your company, decide on its location. In addition, you will need authorized capital and founders.

To register you need the following documents:

copies of the passports of the founders;
data about where the organization will be located;
information about the type of activity;
certificate of the authorized capital and how it was received.

Construction is divided into civil, industrial and road construction, and before starting your activity, you need to obtain a separate permit for each of the types.

The main tax that is levied on construction organizations is. Tax authorities often conflict with developers on the following issues: understatement of the tax base; tax on construction and installation work for personal needs; from the tax side - the use of imprecise deductions.

It can be applied to small businesses. This system can only be effective if reporting period organizations does not exceed 15 million rubles, and the residual value of assets is not more than 100 million rubles.

How to start a construction business?

Choosing a room

To work, you will need to have an office space. In it you can meet with customers, store various documentation on finished objects. The main requirement for the choice of premises is a convenient location and a minimum area.

We buy equipment and furniture

From furniture you will need a table and chairs for clients, office equipment. The list of necessary things includes: phone, computer, printer / scanner.

A small construction company is not able to provide itself with the necessary specialized equipment. In this case, you can use leasing - this is the same as renting. It will cost much less than buying new machinery and equipment.

We select personnel

The right staff is half the success of your company. If the workers perform their duties efficiently, then the company's image will always be at its best.

In order to minimize the cost of wages to employees, it is not necessary to employ all highly qualified specialists on a permanent basis. Some of them may perform their duties on a temporary basis. These can be surveyors, designers or drivers of special equipment.

It is worth starting with no more than one team of 5 people. In it in mandatory it should be:

In addition, you cannot do without a competent foreman and an office manager who will answer calls and create a client base.

We form a list of services

As you know, the field of activity of the construction business is multifaceted. This could be:

large business for the construction of multi-storey buildings, cottage settlements, construction of industrial facilities;
medium-sized business can be based on the construction of private houses, reconstruction of buildings and structures, on the construction of local roads and landscaping;
a small business can only be engaged in finishing work, pouring the foundation, improving territories, selling building materials in small stores and retail outlets, as well as the production of materials in our own small industries.

From all of the above, we can see that the development of the construction business has a lot of options. The main thing is not to make a mistake with the choice and accurately calculate your strength.

Financial plan

Approximate costing:

10-12 million rubles - for the purchase or rental of equipment. This amount includes the cost of exploration and design work;
1 million rubles - clothing for employees and the purchase of tools;
150 - 200 thousand rubles - representation expenses;
100 - 150,000 rubles - office space rent;
100,000 rubles annually - advertising and so on;
wage employees (per 7 people) - 250 - 300 thousand rubles per month.

Total about 13,000,000 rubles... This amount can vary significantly depending on many factors.

Enterprise profitability and payback

The norm in construction is considered to be profitability with indicators of 10 - 15%. This can say about one thing: all levels of work - estimated, planned and actual - are built correctly.

At the moment, we can observe some downward trend in these indicators. They make up 7 - 9%. There is a slight decrease in profitability. The reason is this: the amount of overhead costs remains the same, while the price of building materials rises, and also the salaries of employees rise.

In order to return the money invested as quickly as possible, the owners of construction companies sometimes reduce the prices for their services. This leads to the fact that the money turnover decreases, and the profit decreases, hence the low profitability indicators. In the provinces, these figures can be significantly higher than in the capital. Profitability directly depends on the qualifications of workers and the degree of their workload.

The payback period can be within 15 - 20 months. Do not forget that this business is seasonal, so work may be suspended in winter.

Advertising and search for new clients

For a newly established business, building a customer base should be a top priority. In advertising, you need to choose the right directions, for example:

announcements in local press and radio,
distribution of company brochures in business partner companies, construction shops and real estate agencies,
active participation in tenders for the construction of various facilities.

We draw conclusions. The business plan of the repair and construction company shows that the construction business is complex, but at the same time very interesting and profitable. If you have the right amount of start-up capital, you have a great desire to work and make a good profit at the same time - this work can be a good option for you.