Whether the share of recycling in El Dorado. How to exchange old equipment for a new one? Recycling programs from Eldorado, Technosila and CSN. Is it profitable for the Eldorado chain itself to hold a promotion

Since 2010, a chain of stores household appliances and electronics "Eldorado" carries out the program "Recycling". As part of this promotion, any adult client can exchange non-working or old equipment for a new one. In addition, he is guaranteed to receive a discount in percent, or in rubles. federal program held twice a year - in spring and autumn. nearest marketing campaign"Utilization" from "Eldorado" is expected in November 2018 and will last about 3-4 weeks. This year, you can especially profitably purchase TVs, washing machines and refrigerators.

As part of the Recycling of Old Goods program, Russians hand over obsolete or worn-out equipment to Eldorado stores. For this, citizens get an excellent opportunity to buy new product with discount. Thus, the benefit for customers, the improvement of the environmental situation and good example social marketing from Eldorado.

Over the 8 years of the campaign's existence, the population has "recycled" almost 2 million old devices for their own benefit. You just need to purchase a new item in the store on special promotional conditions. After all, replacing old household appliances with new ones is always necessary.

The Recycling of Old Goods program involves the removal of large appliances, such as gas stoves, refrigerators, washing machines, completely free of charge. The client does not need to puzzle over how to organize the removal of used appliances from the apartment.

The action "Utilization" takes place throughout the territory of the Russian Federation, in the stores "Eldorado". Residents of Nizhny Novgorod, Novosibirsk, Kazan, St. Petersburg, Moscow handed over most of all outdated household appliances.

In the spring of 2018, Eldorado stores for the first time began to accept accessories for recycling: TV stands, PC mice, PC speakers, headphones, smartphone cases, safety glasses, cable.

What goods can be donated and bought as part of the Recycling promotion in 2018

The Recycling of old goods program is carried out trading network"Eldorado" on a regular basis, twice a year - usually March-April and November-December. This is always reported on the official website of the company, on radio and television, in newspapers and magazines.

The most popular goods that the population sells for the action are TVs, irons, kettles, mobile phones.

The list for the exchange of old equipment for a new one includes the following basic goods:

audio and video equipment - laptops, home theaters, video cameras, system units, TVs, stereos, monitors;
heating equipment - fan heaters, heat guns, water heaters, heaters;
kitchen appliances - meat grinders, blenders, microwave ovens, multicookers, dishwashers, stoves, freezers, refrigerators, coffee machines, food processors, mixers;
equipment for construction and repair - welding equipment, perforators, screwdrivers;
equipment for cleaning and cleaning - air cleaners, split systems, hoods, vacuum cleaners;
communication equipment - tablets, mobile phones;
garden, country equipment - electric scythes, electric saws, lawn mowers;
small household appliances - kettles, irons, etc.

The exchange does not take place on the principle of "teapot for teapot", but according to the category. Dismantling of obsolete goods and its removal from an apartment or house is carried out by the client independently.

What happens to obsolete devices after the end of the action Disposal

Old household appliances, which the population rents to Eldorado stores under the Recycling program, are further disassembled into components at special enterprises. Case metal, plastic, non-ferrous metal, etc. are sorted separately. Equipment is recycled and sold for recycling.

In Moscow, you can visit an exposition of rare, rare goods: the first vacuum cleaners, cassette recorders, the first laptops, video cameras, cameras, irons, sewing machines, televisions and radiograms.

What household appliances are profitable to buy under the action Recycling in 2018

According to a survey of participants in the action, it is most profitable to purchase large-sized household appliances. Its cost under the program will not be much lower, but it is possible to dispose of broken old equipment. You will not need to hire a car and pay movers.

Dishes, vacuum cleaners, washing machines, microwave ovens, irons are profitable products that are difficult to do without in everyday life.

The lineup for buyers is rather limited, but large. For example, in the audio section there is modern portable acoustics, and robots can be found among vacuum cleaners. Clients claim that the benefit is always present, although often small.

The promotion is valid from May 14 to June 03, 2019.
A buyer who has handed over old equipment to the Eldorado store gets the opportunity to purchase a certain new product at a discount.
Not all items are included in the offer. Products participating in the promotion are marked with a special nameplate.
Discount on new technology and electronics is provided only on condition that the buyer returns any old equipment and electronics. A discount on accessories participating in the promotion is provided subject to the buyer returning any old equipment and electronics or accessory.
The amount of the discount is indicated on the nameplate.
Parts, accessories or parts of old equipment are not subject to acceptance. To participate in the promotion, only the main set of equipment is accepted as scrap.
The goods handed over by the buyer for recycling are not subject to return.
When registering the delivery of a new product by the buyer, the goods for disposal are removed from the same address free of charge.
In case of export of the recyclable goods, the buyer must independently dismantle it, prepare it for export and move it to front door. In case of non-compliance with this condition, as well as in case of refusal to hand over the goods for recycling, the goods purchased at a discount are returned to the sales store, the amount actually paid for the goods is returned to the buyer.
Buyers over the age of 18 are eligible for the promotion. If the age of the buyer is in doubt, the store employee has the right to ask for any identification document.
An order for the “Utilization” promotion can be issued on credit. The action of the "Installment" promotion does not apply.
Exchange of goods purchased as part of the “Utilization” promotion for the “Just choose, easy to change!” is made if the bonus received under the promotion has not been spent. If the bonus has been spent, the exchange under the promotion "Easy to choose, easy to change!" not produced.
One buyer can purchase no more than three products at a discount during the entire promotion period.
The effect of additional promotions on goods purchased under the "Utilization" promotion, check with sales consultants.

In the case of participation of goods in other promotions, the possibility of using the discount on the Promotion is indicated in the following table:

Stock	Valid or not
Sale	Yes
Discount when buying a set	Not
Acceptance of cards and coupons (Eldo-cards, Digital Technology Weeks/Scratch-cards)	Not
Receiving Bonus Points	Yes
Promo codes when buying in an online store	Not
Guarantee the best price 110%	Not
Promotions supported by partners (coupons)	Not
Corporate B2B and EPS cards	Not
Issuance of cards and coupons	Not
Issuance of increased Bonus points	Not
8% bonuses for online payment	Not

Promotion rules are subject to change without prior notice to buyers.
The promotion applies only to consumers within the meaning of the Law of the Russian Federation "On Protection of Consumer Rights".
For goods participating in the promotion, bonuses are credited to the bonus card in the amount of 3.3%. Upon presentation of the Home Credit-Eldorado card, the client will receive an additional 2.2% in accordance with the rules for participation in the Home Credit-Eldorado program www.. Issuer bank card Home Credit and Finance Bank LLC, General License of the Central Bank of the Russian Federation No. 316 dated March 15, 2012 (unlimited).
All goods are certified. The quantity of goods participating in the promotion is limited. For information about the list of goods, the size of the discount, other details and the rules for the promotion, check with the sellers.
The return of goods under the promotion is made at the price indicated in cash receipt. In the case of an exchange of goods during the action of the promotion, a discount is provided for a new product according to the terms of the promotion. The goods handed over by the buyer for recycling are not subject to return in case of return or exchange of a new product.
For the rules of the promotion and other details, please visit www..
Organizer of the action LLC "MVM", Moscow, st. Lower Krasnoselskaya, 40/12, room 20

Buyers across the country will be able to exchange outdated or worn-out equipment and receive a discount of up to 20% on new purchases.

The Eldorado chain of household appliances, electronics and household goods stores, which is part of Mikhail Gutseriev's SAFMAR PFG, announces the launch of the Utilization federal campaign with an expanded range of goods, which will last from November 2 to December 6 this year. This was reported by the press service of the company.

As part of the ongoing program, buyers across the country will be able to exchange obsolete or worn-out equipment and receive a discount of up to 20% on new purchases, while the removal of old large-sized equipment is free of charge.

Eldorado is a company committed to responsible business conduct. Hundreds of projects aimed at protecting environment and improving the quality of life of society, which allow solving urgent environmental and social problems countrywide. The flagship action "Utilization" has been held since 2010. Over the years, about 3 million units of used equipment have been successfully disposed of. Particular attention is traditionally paid to the control over the subsequent processing of the collected equipment, thanks to which "Utilization" became the best three times social project Russia (2013, 2016, 2017). Among Russian cities, the action is most popular among residents of Moscow, St. Petersburg, Novosibirsk, Omsk and Irkutsk. Most often, Russians recycle refrigerators, washing machines, televisions, stoves and vacuum cleaners.

The most rare samples of equipment obtained during the campaign are located in the Eldorado Museum of the History of Household Appliances and Electronics. All unique exhibits reconstructed, cataloged and provided with descriptions.

“Our company adheres to the principles of customer orientation at all levels of its activity and at the same time pays special attention to relevant environmental issues. Since real deeds must stand behind the right words about protecting nature, - emphasizes Mikhail Nikitin, CEO of the Eldorado company, - we constantly initiate and carry out actions, one way or another connected with the improvement of the environmental situation. Became " calling card» recycling networks for household appliances and electronics is part of the development strategy of a socially responsible company.

I am sure that such actions are extremely important for our society and are able to popularize an attentive attitude towards the nature that surrounds us and technology, which, at the end of its operating period, can cause significant harm to the environment. Considering that 2017 has been declared the Year of the Environment, our initiative is of particular value.”

We add that the geography of Eldorado's presence covers more than 200 cities and has more than 600 stores in different regions of the Russian Federation. Along with this, Eldorado is actively developing transnational franchising in a number of countries: Kyrgyzstan, Moldova, Armenia, Kazakhstan.

Terms of action "Disposal" in the Eldorado store: this offer is valid in the Eldorado store from December 4, 2018. The buyer who handed over to the Eldorado store old technology, gets the opportunity to purchase certain new discounted item. The size of the discount depends on the product purchased by the buyer, and is indicated on a special nameplate. Discount does not apply to all items!

A discount on a new product is provided only if the buyer returns the old equipment in accordance with the rules for exchanging old equipment for a new one.

Parts, components or part of the old equipment handed over by the buyer are not subject to acceptance - only the BASIC set of equipment!

The goods handed over by the buyer are not subject to return.

When the buyer arranges for the delivery of a new product, the following types of goods are exported from the same address free of charge: refrigerators, washing machines, stoves, ovens, dishwashers, TVs. Export of old equipment is carried out in accordance with the rules for the exchange of old equipment for a new one.

When the buyer places an order for pickup, it is possible to arrange delivery of a new product at the pickup point. At the same time, the following types of goods are exported from the same address free of charge: refrigerators, washing machines, gas stoves, ovens, dishwashers, TVs.

In case of export of the recyclable goods, the buyer must independently dismantle it, prepare it for export and move it to the front door. If this condition is not observed, as well as in case of refusal to hand over the goods for recycling, the goods purchased at a discount are returned to the sales store, the amount actually paid for the goods is returned to the buyer.

Buyers who have reached the age of 18 participate in the Promotion.

When buying promotional goods on credits, for which the Organizer of the promotion provides a discount to compensate the buyer for the Bank's interest, the discount for the "Utilization" promotion is not provided.

Payment for orders with goods purchased as part of the Recycling campaign, Corporate gift card B2B or Electronic Gift Certificate impossible.

The promotion applies only to consumers within the meaning of the Law of the Russian Federation " On consumer protection».

The promotion does not overlap with promotions for promotional codes, gift promotions, discounts on a set, additional goods at a discount.

In the case of a discount on Recycling, payment for an online order with a discount coupon is not possible.

All goods are certified. The quantity of goods participating in the Promotion is limited. Specify information about the list of goods, the amount of the discount on the website or by phone 8-800-250-25-25 (the call is free).

Return of goods purchased under the Promotion is made at the price indicated in the cash receipt. In case of exchanging the purchased product for a new product during the Promotion period, a discount is provided in accordance with the terms of the Promotion. The goods handed over by the buyer for recycling, in case of return or exchange of a new product, are not subject to return.

For goods participating in the promotion, bonuses are credited to the bonus card in the amount of 3.3%.

Rules for the promotion and the list of goods participating in the promotion " Disposal» are subject to change without prior notice to buyers.

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