How to open your own business and which one is better. What does an entrepreneur need to know to start a business? What is important to know before starting a business from scratch

How to create your own business from scratch: 10 steps to create a business plan + the procedure for registering an individual entrepreneur and LLC + 3 directions for business from scratch.

How to create your business from scratch? The question that all new entrepreneurs ask themselves.

The main secret of a successful start is to determine the key stages and their sequence.

The motto “I’ll figure it out as I go” doesn’t fit at all in this case.

When starting your own business, you need to make a plan, and only then get to work.

In order to open your company from scratch, you need to make a lot of efforts, take into account all the risks.

Owning a business is a rather unstable way to earn money, but it has advantages.

How to create your business plan?

Creating a business plan is the basis for preparing to open your own business.

Not only the success of the implementation of the business idea depends on how well the document is drawn up, but also whether investors want to invest money in the project.

A step-by-step algorithm that will help create a business plan:

1. Write a description (summary) of the business project. It is necessary to indicate the purpose of this enterprise, choose a specific strategy for it, and generally briefly introduce it.
2. Describe in detail the range of goods or services.
3. Spend marketing research, define target audience business.
4. Take into account the main competitors (their advantages, weaknesses, assortment).
5. Present a complete strategy for developing a business from scratch, and indicate methods for its implementation.
6. Take into account possible risks, as well as provide ways to minimize them.
7. Create production plan, which will describe the process of creating a product.
8. Develop a marketing plan.
9. Make a calculation of expenses: capital and monthly investments in the business.
10. Calculate the approximate profit and determine the profitability of the business.

How to start your own business from scratch: the registration process

Most often, an enterprise is registered as a company with limited liability or as a sole proprietorship.

The choice depends on the specifics of doing business in your particular case.

- a more suitable form of organization when the owner is one, and LLC - when there are several owners (on partnership terms).

But that's not the only key difference:

There is also a difference in the process of functioning of the business:

What do you need to register a business?

Details and up-to-date information You can find it on the state website of the Federal Tax Service: https://www.nalog.ru/rn77/ip/interest/reg_ip/.

is a more complex process. Everyone is able to cope with it, but beginners may have many questions.

Most of them should be answered on the official website of the Federal Tax Service: https://www.nalog.ru/rn77/yul/interest/reg_yl/. There you can also clarify the list of documents and any innovations.

In case of problems that cannot be solved on your own, you can turn to any law office for help or advice.

The form of taxation of the enterprise should also be chosen based on the characteristics of the business.

Let's compare the main taxation systems for business in Russia:

What kind of business can you create from scratch?

Most believe that this is a synonym for the concept of "no start-up capital."

At the same time, it is forgotten that the presence of a material base (premises, tools), useful connections and other factors is also important for entering the world of business.

Consider the main areas of business in which a beginner can be realized from scratch without significant start-up capital and material resources.

How to create your business on the Internet from scratch?

The Internet provides great opportunities for those who are taking their first steps in the business world.

However, it should be noted right away that it is impossible to conduct activities on the network from scratch without any knowledge.

You will either have to learn the necessary skills yourself, or be prepared to look for specialists to do the job (which, of course, entails spending).

Consider a few popular business ideas from scratch on the Internet, the implementation of which does not require a large starting budget:

Thematic blog.

If you are well versed in a topic (for example, cooking, fitness), you can develop your resource.

It will take a lot of time and effort to "promotion" from scratch. But when you achieve a significant audience, you can earn money from advertising and using affiliate programs.

The key to success is high-quality, interesting and unique materials.

Business for applying prints on clothes, dishes.

To do this from scratch, you don’t even need to have the equipment.

You can act as an intermediary between customers and large printing houses with whom you agree to cooperate at wholesale prices.

An example of such a business: https://russia-print.ru/.

Create an online flea market.

You can start with your own things, gradually “connecting” your friends (everyone in the closet will find clothes and shoes that are no longer needed).

It is difficult to consider this idea as a serious business idea.

However, the implementation does not require any investments + it will bring at least a small income.

The resulting profit can be directed to the organization of another source of income.

Business from scratch in the provision of services

To get started, you only need to master any skill that is in demand at the moment.

What are examples from scratch?

• tailoring and repair of clothes;
• manicure and pedicure at home;
• massage (you will need to take training courses);
• make-up, hair styling and the like.

As a rule, many skills can be mastered independently.

Fortunately, on the Internet it is really possible to find detailed manuals and even video tutorials about almost any option for providing services.

This area also allows us to assume development, moving forward along the "career ladder".

To do this, you need to study, study and study again.

Consider in practice:

The cosmetologist girl is engaged in mechanical cleaning of the face, applying masks, performing non-therapeutic massage.

All these types of employment are available without taking courses and obtaining certificates. However, she does not want to stand still and decides to get a medical education at the school.

Having received the appropriate diploma, the girl can expand the list of services by adding the following items to it (which bring very good profit):

• performing therapeutic massages;
• Botox injections;
• procedures for skin rejuvenation (both face and whole body);
• provision of minor services in the field of medicine (injections, droppers);
• caring for the elderly.

Of course, the beauty industry is not the only option for starting a small business from scratch.

You can also share not the fruits of the acquired skill, but the skill itself.

We are talking about educational courses, which are now in high demand.

To start, you need a little: possession of some skill at a high level + the ability to find a common language with people, to convey new information to them.

At first, training can be organized via the Internet, study at your home or come to students.

If it works, you can scale it up - hire other teachers, rent a studio, etc.

What options can become business ideas from scratch?

• learning foreign languages;
• web design courses, programming for beginners;
• massage courses (both wellness and cosmetic);
• teaching yoga, martial arts, personal training;
• school for teaching the art of makeup from scratch.

The basis for developing such a business from scratch is, of course, advertising.

You should not spare money on it, since the free promotion options do not give a particularly outstanding and quick result.

Learn to find an individual approach to each client.

Control the quality and speed of work - both your own and employees subsequently.

As soon as you have the opportunity, take courses on working with clients and personnel management - this will be a great help in starting a business from scratch.

Business from scratch in the field of production

When it comes to a business from scratch, there is no need to talk about large-scale production in a factory room.

Rather, we are talking about non-wholesale production of products. self made in a small workshop or just at home.

However, although the scale of the business idea will be modest at first, it will still be a manufacturing business.

What ideas can be implemented from scratch?

• tailoring of leather products (accessories, wallets, purses, bags, even shoes);
• production of photo albums, postcards and panels (scrapbooking, origami, other types of needlework);
• (really to realize even on the balcony in an ordinary apartment), berries, mushrooms;
• breeding poultry for the sale of eggs, meat, livestock (great option for those who live in their own home).

Risks when starting your own business from scratch

They can arise both because of the mistakes of the entrepreneur himself, and because of external circumstances.

Deciding to implement a business from scratch on the Internet, you may face the following risks:

• An uninteresting idea that will not find a response.
• Execution in low quality, which entails the creation of a bad reputation.
• Increased competition associated with the growing popularity of business on the Internet.

If we are talking about the service sector, it is worth considering the following risks:

Unstable economic situation in the country.

Not all ideas will endure such a period.

People in the conditions of the financial crisis are ready to give up many things - cosmetic services in the first place.

In the service sector, word of mouth is particularly active.

This is not only a plus, but also a minus.

After all, any mistake will not be forgotten for a very long time.

Consider the potential risks that may arise in the case of production:

If consumable(for creativity, plant seeds, some small equipment) is imported from abroad, there is a dependence on the exchange rate.

There may also be problems in the "customs clearance" of the goods and its delivery.

Mechanical failures can occur that slow down the production process.

This leads to a loss of profit.

Therefore, experienced people advise, if possible, to buy only high-quality equipment for their business.

• At first, the profit may not cover the costs.

These are just the main risks.

It will be correct to identify potential problems for a specific business idea, before its implementation.

It is necessary not only to make a list of possible "punctures", but also to understand how to minimize the likelihood of their occurrence.

And, of course, to create instructions in case the risks become reality.

If you're too lazy to take the time to take that precaution, there's probably no point in trying to open it at all. own business.

The main list of risks according to the book "Business Strategies: Analytical Handbook":

Do not forget the positive point: a business from scratch is good because there are no large financial investments at stake.

Because the most valuable thing you can lose is your own time.

To summarize all the above information, we recommend watching this video:

Conclusion on how to build your business from scratch

The answer to the question how to start your own small business, is not so much in creating a business plan and registration (although these stages are also very important).

The main task is to find a worthy idea that you can implement from scratch.

It should be in demand and not have incomprehensible moments for you (an entrepreneur must understand what he is going to earn on).

And if you already have an idea, don't hesitate and start implementing it!

As you know, if you do nothing to implement the idea within 72 hours after its appearance, the chances of returning to it begin to approach zero.

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15Jul

Why I decided to write this article

Because many who ask me questions ask something that at first you shouldn’t even bother at all. There are even questions that a person may never face at all. In general, “Woe from Wit” occurs in the minds of many novice entrepreneurs, and we will “eliminate” this grief in this article. At least I'll try my best. Now let's talk about the errors, and then I will issue step by step plan the way I see it.

Some errors and their solutions

1. Break-even point not calculated

Many start a business without even considering how much in what period they need to sell in order to break even. This is important because many business models are cut off at this stage.

Calculating the break-even point is easy. You consider how much you incur expenses per month and then consider how much you need to sell goods or provide services per month in order to recoup these expenses. If the figure is too large and seems unrealistic to you, then it is better not to take on such a business. If you think that you can sell the right amount of goods to cover expenses or start covering expenses in a few months, then you can think about this business further.

Conclusion 1: Until you have a complete financial picture of the business in your head, you can’t borrow money or even use your savings.

2. Everything must be perfect

At the beginning of your business, you want everything to be right and beautiful: you buy the most modern equipment, the most functional site is being created, the office is being renovated, etc.

Striving for the best is useful, but there is one "BUT" - before you spend money, check the performance of your business model. If you are going to make an expensive website design, first make sure that your services or products are in demand at all.

Or, if you're opening a coffee shop, before making expensive renovations, try to start selling in the space you have. minimum investment. If sales go on and a place in this area of ​​the city will bring at least some profit, then you can expand or make a cool renovation.

Conclusion 2 A: Don't invest a lot of money until you're sure people want the product. And you don’t need to bring everything to perfection, thereby delaying the start. Start with what you have and gradually develop and improve.

3. Not understanding your future business or simply no love

I personally think that a business should at least like it. For example, I love each of my business projects, and if I didn’t love them, they wouldn’t turn out to be profitable.

Some start-up entrepreneurs write me questions like “What to sell”, “What services are profitable to provide”, “What kind of business is profitable to do”, etc. I answer everyone: "Open your own bank." And no one likes my answer, although it answers all these questions. Every entrepreneur has a different life situation, different interests and different knowledge. If one likes selling toys and the other likes selling men's suits, then they won't be able to switch businesses and be as successful. This is because they do not understand the model itself and simply do not feel interested.

Conclusion 3: You can't build a business on an idea just because you just know it's profitable and you're not interested in it. Business needs to be understood, loved and “be in the know”. For example, I could not open massage parlor and lead your business to success. Not because I don't have enough money, but because I don't understand this business nothing.

How to start your own business - 10 steps from scratch

To begin with, I want to say that below I will give 2 plans on how to start your business: complete and simplified. Let's start with the complete.

Step 1. Business Idea

Of course, to start a business, you need to know what to start. I have always said, I say and I will say that an entrepreneur must have an idea. If you can't even come up with an idea, then what kind of business are you talking about. It is not necessary to be an innovator and come up with something unimaginable. You can take an already working idea, look around, find flaws in it, or simply improve it the way YOU see it and it will be a different business. It is easier to enter a formed market than to form it yourself. And the idea should not be global, you can start a micro business or.

In order to come up with or find a business idea, read the following articles and after reading you will 100% decide on the idea:

After the articles are read, the ideas are thought up, you can proceed to the next step.

Step 2. Market Analysis

After choosing a business idea, you need to analyze the market, find out if people really need your product. Assess the competition, identify positive and negative sides competitors, find in yourself what will make you different from your competitors. Compare prices, quality of service, assortment (if it is a commodity business) and look to the maximum for what you can be better at. It is necessary. Why? Read!

Once you have assessed the supply and demand, realized that you can compete with existing companies, you can move on.

Step 3. Business Planning

Step 5. Registering your business

This step cannot be missed, because the business must be registered. You can use LLC or IP. It all depends on your activity. This article will help you:

Once your business is set up, you can move on to the next step.

Step 6. Taxes and reporting

I indicated this step right away, because you must initially decide on which taxation system you will work with. This must be done immediately, because the amount of taxes and how they are paid depend on it. To do this, read the following articles:

And also read other articles of the heading, because there you will always find up-to-date and complete information on the conduct of tax and accounting. You can also ask your question and get an answer from a specialist.

Step 7. Quick idea testing

Someone will say that you can test without registering a business. And you are right! It is possible and so, but it was not in vain that I wrote at the very beginning that there would be 2 scenarios for the development of events, and in the second I will talk about it. Now let's move on to testing itself.

Initially, you need exactly quick testing - “testing in battle”. With your own money, test the idea, give minimal advertising, make the smallest possible product and try to sell it. Study demand in practice so to speak. You have to look into your plan, estimate what you need at the minimum in order to get started and start right away. Why is this being done. At the very beginning, I wrote about one of the mistakes of novice entrepreneurs, which consists in delaying the start, in constant improvements, etc. You don’t need to bring it to perfection, you need to start as soon as possible in order to test the idea in action, get the first sales and be inspired to continue development.

If the start does not give the first sales, then you need to revise the plan, idea and look for errors. A quick start is also done so that in case of failure you spend less time, effort and money. Agree, it would be more annoying to prepare for a year, and then fail? It is less offensive to realize your mistakes right away, while you still have little time to do. So you can make adjustments along the way and everything will start to work out!

To test ideas and your business can help you. It is more for testing ideas on the Internet, but it is also suitable for the real sector (offline).

Step 8. Business Development

After the tests have been carried out, the plan has been adjusted and sales have started slowly, you can develop your business and refine everything that you wrote in the plan to perfection. Now you can improve the site, increase warehouses or office, expand staff, etc. When your idea and business model has shown its performance, it is easier for you to set more global goals. Moreover, you have already received the first money from the first orders or sales and can reinvest them in development.

If there is not enough money, then here you can already resort to loans and borrowings, because business brings money and you can borrow with a clear conscience for its development. If you don't need much money, even a credit card might work. In I told how you can use credit card money for your business without interest.

Step 9. Active promotion

This step could be attributed to development, but I took it out separately. After you have wider warehouses, more powerful equipment and site, more employees, etc., you need to make it all work. This requires aggressive advertising to the maximum. You have to use a lot of promotional opportunities. Look for clients on the Internet, do offline advertising, do direct sales, etc. The more advertising tools you use, the better the result. But be sure to record the results and filter out ineffective advertising tools so as not to waste your budgets.

Step 10 Scaling

Your business is doing well, making money, you are constantly developing, everything is great! But there are also adjacent areas or neighboring cities. If your business model is successful in your city, then you can make representative offices in other cities. If there is no desire or opportunity to go to neighboring cities, then you can simply capture an adjacent direction, if there is one at all.

For example, if you are selling household appliances, you can simultaneously open a repair service and provide paid services for repair. If your client's equipment is beyond repair, you can always offer him to buy something from your store in exchange. In general, look at your business and I am sure that you will find something to cling to.

What else can you pay attention to

During the launch of a business, there are several parameters that allow you to evaluate how effective your business is at the start, take them seriously:

If the net income of your business is above zero, excluding equipment costs and taxes, then your business will survive because it generates some money. If it is below zero, it means that your business is burning money, and it will not have enough loans and investments;

If you planned sales for 200,000, and sell for 50,000, then this is an occasion to seriously adjust your work and, possibly, the plan itself;

You should be comfortable. Business is hard. If you, too, are constantly having a hard time, then it will be difficult to cope with the tasks of the business. Give yourself enough comfort so that you don't feel left out because of your own business.

How to start and open your own business in a simplified way

As promised, I will give another simplified diagram of how to start your own business. Because I have already written all the points above, so I will refer to them here so as not to repeat myself.

I myself have used this scheme more than once, because before I started very small projects in which a lot could be missed. So the schema looks like this:

1. Idea (it should always be);
2. Easy planning, you can not paint, but fit the main points on a sheet of notebook. It is done in order to draw a model;
3. Quick idea test. Perhaps even without investments and search for money. Or very little money will be required and they will simply be in your savings;
4. Development and active promotion. After the first orders are, you can start active promotion and bring everything to mind;
5. Business registration and scaling.

As you can see, I missed registration at the very end, because some business projects can be implemented without registration, because during the test you get not so much money to immediately run for them to report to the tax office. But if the business model has shown its performance and, after active promotion, it is growing, then the design should be instant.

But you still can’t do without registration even at the first stages if you need a retail space, an office or work with companies under contracts, because this requires at least an individual entrepreneur.

Conclusion

In this article, I told you how to start your own business, talked about the mistakes that beginners often make and I made, and now you know what to do before starting your own business. Read my site, subscribe to it, and try to start doing your own thing. We will not leave anyone on the site without help. Thank you for your attention!

Sincerely, Schmidt Nikolai

Looking for an answer to the question of how to start your own business from scratch? Read our practical recommendations and be financially independent.

Many people are dissatisfied with their work, bosses, working conditions, salary.

And now those who want cardinal changes in their lives, over time, begin to ask themselves in search of an answer to the question: how to start a business from scratch.

But not everyone can realize this idea.

Someone lacks desire, someone lacks knowledge and support, and someone, corny, start-up capital.

But still, it is so important that thoughts about starting your own business remain not just dreams, but begin to turn into concrete actions.

Therefore, we suggest that you familiarize yourself with our recommendations that will help you deal with this issue.

How to start a business from scratch and what is the situation in the business?

First of all, it is worth saying a few words about the situation that has developed in the field of small business and individual entrepreneurship.

• personal funds and savings;
• credit;
• investors.

The most optimal source of start-up capital are own funds and savings.

If at the moment there is extra money and the whole organization of the future business has already been thought out, then you can start implementing the idea at any desired time.

If these are not, then they will have to be earned.

There are two options here - sell unnecessary property or earn money and accumulate it.

Therefore, in this matter, you need to rely on your patience, because it will take some time to receive the required amount.

If we talk about credit, then it will always be associated with risks, especially for beginners.

Features of the loan are as follows:

• registration of liquid collateral (real estate, car);
• it is necessary to hire an expert who can evaluate the collateral;
• making insurance payments;
• monthly pay the body and interest of the loan;
• if the case “burns out”, you can lose the property that was pledged.

Based on the above, a loan is not just a return of the funds and interest taken, but also a strong emotional burden on a novice businessman.

And this is not the most The best way receiving Money for beginners who decided to start their own business from scratch.

The third option for obtaining start-up capital involves the search for investors.

In order to reach them, you need to look for intermediaries who are engaged in start-ups, and specifically, crowdfunding.

To do this, you must put together a compelling business plan and be willing to share your earnings with your investor.

Several practical advice for everyone who wants to start their own business from scratch:

If at the moment there is no starting capital, as well as a desire to take funds on credit, then it is better to earn them, but there is a desire to start a business from scratch, we suggest you get a job related to your planned business.

Firstly, you will receive a reward from which you can save the amount you need, and secondly, you will get to know the “kitchen” from the inside.

If your business is not particularly tied to the office, then save on it.

Business meetings can be held on neutral territory - restaurants, rented meeting rooms.

1. Promote your business on the Internet, namely in social networks.

Do not neglect the detailed preparation of a business plan.

This is the foundation of the business, and the slightest mistake can cost the entire amount of capital.

It's better to factor in large expenses or include an item with unexpected costs.

When drawing up a business plan, many advise starting with a profit calculation.

Thus, you can immediately determine the scope of the business.

To start your business from scratch, use your connections.

Firstly, it will help promote your business, and secondly, perhaps in this way you will find future partners.

2. Calculate several forecasts at once: profit, break-even and losses.

So, if you're thinking, how to start a business from scratch, you must understand that this is not an easy job that can be done in the shortest possible time.

In addition to a great desire, you must have patience, because it will take time to receive start-up capital for starting a business, as well as the profit itself.

Communicate with people, study the basics of economics, follow the law, and you will succeed.

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